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@nikhilatalwar
Digital marketing coordinator with a focus on data-driven strategies.
I am a passionate digital marketing professional with a proven track record of enhancing brand visibility and engagement through innovative strategies. My experience as a Digital Marketing Coordinator at Trailblazers PR in India allowed me to devise an SEO strategy that resulted in a remarkable 40% increase in website visibility. I excel in crafting compelling social media content and managing substantial advertising budgets, which has consistently led to improved online presence and user engagement.
Currently, as an OMNI Channel Specialist at Best Buy in Canada, I have successfully directed targeted marketing strategies that achieved a 160% improvement in departmental outcomes. My ability to analyze customer pain points and implement data-driven campaigns has been instrumental in driving customer loyalty and satisfaction. I thrive in collaborative environments, leveraging advanced insights to craft tailored marketing messages that resonate with audiences.
With a strong educational background in marketing and advertising, I am committed to continuous learning and professional development. I hold certifications in Inbound Marketing and Digital Marketing Fundamentals, which further enhance my ability to deliver results in fast-paced marketing landscapes. I am excited to bring my expertise to new challenges and contribute to impactful marketing initiatives.
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Work history, roles, and key accomplishments
Best Buy
Mar 2023 - Present (2 years 8 months)
Directed marketing strategies that improved departmental outcomes by 160%. Designed training sessions for in-store teams and executed integrated marketing campaigns, enhancing customer loyalty and satisfaction.
Oikos Brand Research, Social Stories Agency
Jun 2023 - May 2024 (11 months)
Developed a communication framework using HubSpot, boosting brand awareness by 20%. Created predictive analytics models and campaign strategies, managing a $25,000 budget to enhance marketing efficiency.
Trailblazers PR
Aug 2021 - May 2022 (9 months)
Executed an SEO strategy that increased website visibility by 40%. Managed social media posts and a $5,000 advertising budget, leading to a 15% boost in online presence. Conducted email marketing campaigns with a 20% open rate, optimizing targeting through analytics.
Dr.Aggarwal’s Eye Clinic
Dec 2020 - Jul 2021 (7 months)
Developed engaging content to increase patient interaction by 20%. Collaborated with medical professionals to create informative articles and optimized content for SEO, enhancing the clinic's online visibility.
Degrees, certifications, and relevant coursework
Post-Graduate Diploma, Advertising Account Management
2023 - 2024
Post-Graduate Diploma, Marketing Management
2022 - 2023
Bachelor’s in Business Administration, Marketing
2018 - 2021
Software and tools used professionally
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