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Talina HansenTH
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Talina Hansen

@talinahansen

Strategic Pursuit Manager at Blach Construction Company who won 17 design-build pursuits and built its first CRM.

United States
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At Blach Construction Company, I lead pursuit strategy and pipeline reviews, using client intelligence, competitor research, past performance, client history, and bond funding to help BD executives prioritize opportunities. I created the 150-point Go/No-Go tool used to vet pursuits and match proposal load to team capacity.

I led 51 best-value and progressive design-build pursuits from 2016 to 2023, winning 17. I shaped proposals and interviews with architects, engineers, and trade partners around each owner’s vision and budget; the wins included three of the firm’s five highest-grossing projects.

I launched the firm’s first CRM, Unanet/Cosential, and later extended it beyond BD and proposals into operations and leadership. I turned 2,033 company records into a market and relationship map, and built CRM publishing that cut project-sheet production from 1–2 hours per sheet to several sheets in about 20 minutes.

I also designed the firm’s proposal AI program, with custom Claude tools for compliance matrices, resumes, and photo tagging behind human-review checkpoints. The compliance tool caught a revised due date and an added deliverable that manual review missed, and HR later adopted my AI training.

Experience

Work history, roles, and key accomplishments

BC

Marketing Coordinator

Blach Construction Company

Dec 2015 - Aug 2018 (2 years 8 months)

Supported marketing and proposal efforts, contributing to the firm's pursuit processes and prequalification tracking.

SB

Marketing Specialist

SC Builders

Marketing specialist role at SC Builders.

BA

Marketing Coordinator

Biggs Cardosa Associates

Marketing coordinator role at Biggs Cardosa Associates.

Education

Degrees, certifications, and relevant coursework

San José State University logoSU

San José State University

Bachelor of Science, Business Administration

Bachelor of Science in Business Administration with a focus on Marketing.

Tech stack

Software and tools used professionally

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