Susanne Bowen

Utilized a personalized approach to tutor K-12 students in subjects including ELA, macroeconomics, and ACT/SAT preparation. Also served as a mentor for high school students, adapting methods to individual needs.

Partnered with organizations to assess and address organizational culture challenges, supporting the implementation of necessary changes for a more productive environment. Developed, deployed, and analyzed survey research to inform and guide these cultural transformations.

Directed clients in building diverse, inclusive cultures that were engaged, accountable, and results-oriented. Focused on fostering productive and high-performing organizational environments through strategic guidance.

Designed, implemented, and prepared findings, conclusions, and recommendations for market research, customer experience, and competitive intelligence initiatives. Authored strategic and detailed proposals, guiding client strategic decision-making on market expansions and go-to-market strategies.

Managed primary and secondary market research for marketing, new business, and strategic planning initiatives. Identified strategic business development opportunities with partners and prepared donor and member reports to guide business development and program opportunities.

Managed the market research process and services for new business development. Authored proposals and strategic messaging to support products and services.

Developed and applied a company-wide customer satisfaction strategy and experience information-gathering platform. Produced customized customer satisfaction reports used by leadership in strategic decision-making and managed selected vendors for marketing optimization and data analytics.

Led the operational and strategic execution and delivery of market research activities, profitably shifting the practice to a value-based offering and attaining a 50%+ gain in gross margins. Drove process and staff efficiencies, leading to a 20% increase in team utilization and 25% decrease in administrative costs.

Led the launch of a new practice area for pharmaceutical and biotechnology medical meetings. Designed and executed medical education programs, and developed and implemented a marketing research project management process.

Spearheaded analysis for a national 2-year study examining the impact of pharmacist intervention on patient compliance, with findings published in two international publications. Developed reporting templates and analytical guidelines to improve the value and usability of client deliverables, resulting in positive client feedback and a 20% increase in project wins.

Completed a comprehensive program focusing on executive leadership, strategic planning, and fundraising. Gained expertise in philanthropic strategies and organizational development.

Focused on international management, gaining a global perspective on business operations and strategy. Developed strong analytical and leadership skills applicable to diverse business environments.

Studied political science, developing a strong foundation in governmental systems, public policy, and political theory. Enhanced critical thinking and research abilities.