At FunderBlu, I founded and implemented the affiliate operations function, turning the concept into a structured program with onboarding, tracking, backend management, and partner support. I manage a network of 250+ partners, who generated AED 36K+ in sales within five months with structured onboarding and operational support.
I also manage Meta advertising campaigns and daily budgets, and built KPI dashboards and reporting workflows to track affiliate performance and campaign effectiveness. Through structured content planning, I grew social media followers from 1.5K to 7K and increased average post reach from 300 to 1,000+ views.
At ExGrow Properties LLC, I managed digital marketing operations across paid advertising, SEO, website management, social media, and content marketing. I managed WordPress websites and used Google Analytics and SEMrush to improve performance.
Earlier, at MindBowser Inc, I optimised on-page SEO and published website content through WordPress. I also designed HTML email newsletters and marketing creatives as a Digital Marketing Intern at WAT (We Are Tech), and I'm sharpening my analytics toolkit through a Master of Business Analytics at the University of Wollongong Dubai.
