At The Ardour & Co., I partner directly with founders across AI, wellness, hospitality, and consumer categories to develop brand strategy, content ecosystems, and investor narratives. For a home care brand, I built the brand and content system behind 216% follower growth in six months, with roughly 100,000 organic views per month.
At Mirasys India Private Limited, I shaped positioning and brand voice for Avinyx AI, translating complex capabilities into enterprise-ready content. I’ve also developed narratives for Biryani Babu’s expansion from 1 to 5 outlets and helped advance ₹3 crore+ in enterprise pipeline through solution positioning.

