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Somesh ChatterjeeSC
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Somesh Chatterjee

@someshchatterjee

Brand and content strategist at The Ardour & Co. who built a home care brand’s content system, growing its followers 216% in six months.

India
Message

At The Ardour & Co., I partner directly with founders across AI, wellness, hospitality, and consumer categories to develop brand strategy, content ecosystems, and investor narratives. For a home care brand, I built the brand and content system behind 216% follower growth in six months, with roughly 100,000 organic views per month.

At Mirasys India Private Limited, I shaped positioning and brand voice for Avinyx AI, translating complex capabilities into enterprise-ready content. I’ve also developed narratives for Biryani Babu’s expansion from 1 to 5 outlets and helped advance ₹3 crore+ in enterprise pipeline through solution positioning.

Experience

Work history, roles, and key accomplishments

ML

Brand Custodian → Sales Analyst

Mirasys India Private Limited

Aug 2025 - May 2026 (9 months)

Directed brand strategy and content for a confidential political branding engagement, leading a 4-member team. Shaped product positioning and brand voice for Avinyx AI and developed solution narratives that advanced ₹3 crore+ in enterprise pipeline.

Education

Degrees, certifications, and relevant coursework

AD

Adobe

Social Media Content and Strategy, Social Media

2024 - 2025

Completed Social Media Content and Strategy certification from Adobe from November 2024 to January 2025.

TL

Techno Main Salt Lake

Bachelor of Business Administration, Marketing

2021 - 2024

Grade: 7.9

Bachelor of Business Administration in Marketing from Techno Main Salt Lake, Kolkata, with a GPA of 7.9.

GO

Google

Email Marketing, Email Marketing

2023 - 2023

Completed Email Marketing certification from Google from April 2023 to July 2023.

NP

NPTEL

Integrated Marketing, Marketing

2022 - 2022

Completed Integrated Marketing certification from NPTEL from January 2022 to March 2022.

BI

B.D.M. International

Senior Secondary, Commerce

2019 - 2021

Grade: 80%

Senior Secondary in Commerce from B.D.M. International, Kolkata, with 80% marks.

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