At Kolekti, I increased monthly organic traffic by 171% and created a Templates initiative that became the highest-converting content and influenced the product name. I also developed a solution that overrides Rovo’s default settings so it can read content within any Confluence macro.
At Future Plc, I led digital transformation and editorial strategy across heritage and specialist brands, managing a team of 20. I launched Advnture.com in six weeks, establishing its editorial framework and brand positioning as it grew to 8.4m quarterly visits.
Earlier, I co-founded KOB Publishing and launched W42ST, a hyperlocal New York media brand. Across agency and consulting work, I shaped content and brand strategy for organizations including Canon Europe, O2 and Roland, and launched a content marketing agency that made £1m revenue in its first year.
