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Nimisha Agarwal

@nimishaagarwal

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Content strategist and growth marketer specializing in SEO, storytelling, and data-driven acquisition.

United Kingdom

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What I'm looking for

I seek a role where I can lead content strategy and growth, use SEO and AI systems to scale acquisition, and work collaboratively in a data-driven, creative team.

I am a dynamic content professional with deep experience in journalism, research, and digital communications, delivering measurable growth for agencies and startups.

I built and operated a solo content and lead-generation function for a £1M+/week ad agency, producing 30+ lead magnets that generated 1,000+ inbound leads and directly acquired clients, with one scaled 660x in revenue.

I have driven organic and social growth across multiple roles — growing LinkedIn reach from ~2K to 3M+ impressions/quarter, scaling X impressions to 2.4M+, and achieving top-5 SEO rankings and significant traffic and backlink gains for clients.

I combine content strategy, SEO, AI-assisted systems, and compelling storytelling to create repeatable content pipelines, high-converting assets, and performance-driven creative that scales acquisition.

Experience

Work history, roles, and key accomplishments

Current

Growth Marketer

Current

MHI Media

Jan 2025 - Present (1 year 2 months)

Built and operated a solo content and lead-generation function for a UK creative performance agency, producing 30+ lead magnets that generated 1,000+ inbound leads and directly acquired clients, one scaled 660x in revenue.

Content Strategy Lead Generation SEO Social Media Growth Copywriting Attribution Zapier Analytics

Content Marketer

Atlas

Jan 2024 - Jan 2025 (1 year)

Owned and led content strategy for Atlas, revamping Help Center and thought leadership, growing LinkedIn reach from ~2K to 3M+ impressions/quarter and generating 65 leads from one viral post.

Content Strategy SEO Thought Leadership Performance Tracking

SEO Specialist

Boring Marketing

Jan 2023 - Jan 2024 (1 year)

Developed AI-assisted SEO content for clients, conducted A.R.E.P research and improved organic performance, achieving Top 5 rankings for 220 keywords and +24% high-intent visitors for a US IT hardware client.

SEO Keyword Research AI Content Ahrefs A B Testing Analytics

Freelance Content Writer

Freelance

Jan 2022 - Jan 2023 (1 year)

Produced thought leadership, blog articles, and guides for B2B SaaS and D2C clients, and created social media content and web stories driving audience engagement across platforms.

Content Writing Thought Leadership Social Media SEO Storytelling Research Editing

Digital Consultant

White Expedition

Jan 2022 - Dec 2022 (11 months)

Led and executed marketing strategy for a mountaineering operator, producing creative ads and social content that achieved 14% engagement rate and 20% monthly follower growth while sourcing 1k high-quality leads with 22% conversion.

Marketing Strategy Social Media Lead Generation Content Production Analytics Campaign Execution

Marketing Copywriter

Daiko FHO

Jan 2021 - Jan 2022 (1 year)

Developed and edited diverse content including TVCs, app content, mailers, blogs, and print materials for clients like Yamaha and Japan National Tourism Organization while implementing local sustainability communication.

Copywriting Content Editing Campaigns TVC Scripts Print Materials Community Outreach SEO & Content

Impact Consultant

Khabar Lahariya

Jan 2020 - Jan 2021 (1 year)

Drove organic social growth and storytelling initiatives for a rural news network, using website copy, Google Ads and analytics to enhance brand visibility and attract donor and client interest.

Social Media Growth Storytelling Google Ads Analytics Campaign Management Donor Engagement