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Shrot Mishra

@shrotmishra

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I lead multi-channel marketing for SaaS and e-commerce, blending SEO, paid ads, and AI automation to grow ROI.

India

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What I'm looking for

I seek a remote Performance Marketing role to drive B2B SaaS & e-commerce growth. I specialize in omnichannel funnels (Google/Meta Ads, SEO), optimizing LTV/CAC, and using GA4. Eager to leverage Custom GPTs and CRM automation to slash acquisition costs, maximize ROAS, and scale high-intent SQLs.

I’m a Digital Marketing Manager and Project Lead, owning multi-channel campaigns across SEO, paid ads, and content for 12+ global brands. I build awareness-to-retention funnels tailored for SaaS and e-commerce platforms, with campaign delivery across the UAE, UK, USA, and Switzerland.

I mentor cross-functional teams (content writers, web designers, and performance experts) and set clear creative briefs to keep messaging aligned and execution on time. Using GA4, Looker Studio, and Hotjar, I run aggressive A/B and multivariate tests to drive measurable outcomes—30% lower Cost-Per-Acquisition (CAC), 25% higher CTR, and stronger ROAS through optimized creatives and landing pages.

I also scale organic and partnership growth, pushing 115+ competitive keywords to Page 1 and driving 10M+ impressions through organic social. By integrating AI tools like Custom GPTs and n8n, I accelerate copywriting, competitor research, and reporting—cutting workflow bandwidth by ~75% and improving lead response time by 40%, while bringing WordPress + analytics rigor from my prior roles.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Manager

Current

Fames Digital Marketing

Feb 2025 - Present (1 year 3 months)

Owned end-to-end multi-channel LinkedIn campaigns and SEO/paid funnels for 12+ global SaaS and e-commerce portfolio accounts, improving CAC by 30% and CTR by 25% through GA4/Looker/Hotjar tracking and A/B testing. Led team execution, scaled organic social to 10M+ impressions, pushed 115+ keywords to page 1, and used GPTs/n8n to cut workflow bandwidth ~75% and improve lead response time by 40%.

LinkedIn Ads SEO Paid Ads GA4 Looker Studio Hotjar A B Testing WordPress AI Workflow Automation CRO

SEO & Marketing Mentee

MyCaptain

Jun 2024 - Jan 2025 (7 months)

Conducted website audits and performance tracking for the project, identifying technical bottlenecks using SEMrush, Ubersuggest, and analytics tools. Delivered SEO initiatives that improved organic traffic and boosted rankings for targeted educational topics by 20% by mapping content to customer personas and conversion paths.

SEO SEMrush Uber Suggest Analytics Technical SEO Personas Conversion Optimization Reporting

Digital Marketing Executive

Masq Cyber Security

Jun 2021 - Jul 2022 (1 year 1 month)

Designed and managed the company website from scratch on WordPress and led channel strategy across SEO, Meta Ads, and Google Ads, increasing organic traffic by 40% and social engagement by 25%. Optimized conversion-focused funnels and A/B tested creatives to reduce CAC by ~28% and increase SaaS demo requests by ~38%.

WordPress SEO Meta Ads Google Ads GA4 Looker Studio Hotjar A B Testing CRO

Education

Degrees, certifications, and relevant coursework

Vikram University (Mahakal Institute of Digital Marketing Management)

Master of Business Administration (MBA), Marketing & Finance

2009 - 2011

Completed a Master of Business Administration (MBA) in Marketing & Finance at Vikram University (Mahakal Institute of Digital Marketing Management) from 2009 to 2011.