shehzaad shaikh
@shehzaadshaikh
I optimize multi-platform programmatic campaigns to improve performance by 25–40%.
IndiaWhat I'm looking for
At Dentsu, I manage end-to-end digital campaigns in Google Campaign Manager and DV360, from setup and creative testing through KPI tracking, optimization, and post-campaign analysis. Previously at Blis, I managed 50+ concurrent RTB campaigns and delivered 25–40% performance improvements through data-driven optimization.
I've executed campaigns across Amazon DSP, Facebook Ads Manager, TikTok Ads, Taboola, Teads, MediaMath, and other DSPs. I bring hands-on experience in ad operations, creative trafficking, billing reconciliation, budget management, performance reporting, and stakeholder communication.
Experience
Work history, roles, and key accomplishments
Managed end-to-end digital campaigns in Google Campaign Manager and DV360, ensuring optimal performance against KPIs. Conducted post-campaign analysis and coordinated with stakeholders to optimize future campaigns.
Education
Degrees, certifications, and relevant coursework
Thakur Institute of Management Studies and Research
Master of Business Administration, Marketing
2015 - 2017
Pursued a Master of Business Administration in Marketing and Marketing Management from 2015 to 2017.
University of Mumbai
Bachelor of Business Administration, Marketing
2011 - 2014
Earned a Bachelor of Business Administration in Marketing from the University of Mumbai from 2011 to 2014.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Job categories
Skills
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