Looking for a job

Shaily Singh

@shailysingh

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Marketing & growth specialist driving measurable digital growth through strategy, content and systems.

India

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What I'm looking for

I seek a growth-focused marketing role where I can lead digital strategy, build content systems, and measure impact in a collaborative team.

I am a high-impact marketing and growth specialist blending B2B precision with D2C storytelling to drive measurable digital growth. I specialize in brand communications, website optimization, email marketing and content systems that build visibility, engagement and trust.

I have led end-to-end digital marketing strategies, rebuilt websites with stronger UX and SEO (increasing organic traffic by 40% and conversions by 18%), strengthened LinkedIn presence, and executed campaigns that lifted social engagement by 66% and email open rates by 58%.

I create scalable frameworks and centralized content repositories to streamline collaboration and knowledge management, delivering newsletters, client communications and analytics-driven reports that support lead generation and revenue goals.

Experience

Work history, roles, and key accomplishments

Current

Senior Associate - Knowledge

Current

Small World Business Advisors

Aug 2025 - Present (3 months)

Rebuilt website and resource section with improved UX and SEO, increasing traffic and engagement; strengthened LinkedIn presence and created centralized content and design repository to improve client communications and collaboration.

Content Strategy SEO UX LinkedIn Knowledge Management Email Marketing Notion Visual Design

Marketing Executive

eWards AI Literacy

Nov 2023 - Jul 2025 (1 year 8 months)

Led end-to-end B2B marketing across digital channels, revamping website and SEO to increase organic traffic 40% and conversions 18%, drove social campaigns to lift engagement 66% and executed email campaigns with 58% open rates.

B2B Marketing SEO Website Optimization Social Media Email Marketing Analytics HubSpot

Insurance Advisor

Ditto

Apr 2023 - Aug 2023 (4 months)

Delivered insurance advisory services, guiding clients to select policies aligned with their needs and improving client understanding of product choices.

Advisory Insurance products Communication Needs Analysis Sales

Digital Marketing Intern

MyCaptain

Apr 2023 - Aug 2023 (4 months)

Created and published social content to promote online courses, generated leads and sold courses through targeted campaigns and direct outreach.

Social Media Content Creation Lead Generation Campaign Management

Brand Manager

Dofin

Led social media marketing and campaign planning for men’s apparel across B2B and D2C channels, oversaw website development and built a cross-channel communication plan.

Social Media Campaign Planning Web Development B2B Marketing D2C

Brand Manager

Pravia

Developed D2C jewelry brand from concept to launch, crafting brand story, visual identity, and social strategy to position the brand in the premium segment and increase engagement.

Brand Strategy Visual Branding Social Media Content Strategy D2C

Education

Degrees, certifications, and relevant coursework

St. Xavier's University, Kolkata

Bachelor of Management Studies, Marketing & Advertising

2020 - 2023

Grade: 8.9 / 10

Activities and societies: Managed marketing community projects, internships in digital marketing, and brand management roles during study.

Completed a Bachelor of Management Studies (Marketing & Advertising) with a CGPA of 8.9/10, focusing on digital marketing, brand communications, and marketing strategy.