Shaily Singh
@shailysingh
Marketing & growth specialist driving measurable digital growth through strategy, content and systems.
What I'm looking for
I am a high-impact marketing and growth specialist blending B2B precision with D2C storytelling to drive measurable digital growth. I specialize in brand communications, website optimization, email marketing and content systems that build visibility, engagement and trust.
I have led end-to-end digital marketing strategies, rebuilt websites with stronger UX and SEO (increasing organic traffic by 40% and conversions by 18%), strengthened LinkedIn presence, and executed campaigns that lifted social engagement by 66% and email open rates by 58%.
I create scalable frameworks and centralized content repositories to streamline collaboration and knowledge management, delivering newsletters, client communications and analytics-driven reports that support lead generation and revenue goals.
Experience
Work history, roles, and key accomplishments
Senior Associate - Knowledge
Small World Business Advisors
Aug 2025 - Present (3 months)
Rebuilt website and resource section with improved UX and SEO, increasing traffic and engagement; strengthened LinkedIn presence and created centralized content and design repository to improve client communications and collaboration.
Marketing Executive
eWards AI Literacy
Nov 2023 - Jul 2025 (1 year 8 months)
Led end-to-end B2B marketing across digital channels, revamping website and SEO to increase organic traffic 40% and conversions 18%, drove social campaigns to lift engagement 66% and executed email campaigns with 58% open rates.
Insurance Advisor
Ditto
Apr 2023 - Aug 2023 (4 months)
Delivered insurance advisory services, guiding clients to select policies aligned with their needs and improving client understanding of product choices.
Digital Marketing Intern
MyCaptain
Apr 2023 - Aug 2023 (4 months)
Created and published social content to promote online courses, generated leads and sold courses through targeted campaigns and direct outreach.
Brand Manager
Dofin
Led social media marketing and campaign planning for men’s apparel across B2B and D2C channels, oversaw website development and built a cross-channel communication plan.
Brand Manager
Pravia
Developed D2C jewelry brand from concept to launch, crafting brand story, visual identity, and social strategy to position the brand in the premium segment and increase engagement.
Education
Degrees, certifications, and relevant coursework
St. Xavier's University, Kolkata
Bachelor of Management Studies, Marketing & Advertising
2020 - 2023
Grade: 8.9 / 10
Activities and societies: Managed marketing community projects, internships in digital marketing, and brand management roles during study.
Completed a Bachelor of Management Studies (Marketing & Advertising) with a CGPA of 8.9/10, focusing on digital marketing, brand communications, and marketing strategy.
Availability
Location
Authorized to work in
Salary expectations
Job categories
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