Santosh Rathod
@santoshrathod1
I build high-ROI paid acquisition funnels and scalable digital growth.
IndiaWhat I'm looking for
I've led multi-channel performance marketing at Digitura Private Limited, delivering consistent 3x+ ROAS across Google Ads, Meta Ads, and programmatic networks.
I design high-converting lead funnels, optimize landing-page experiences, and use GA4, attribution, and reporting dashboards to improve ROAS while reducing CPL and CAC. I've also directed creative production and cross-functional teams of ad specialists, SEO writers, and frontend developers.
At Jawed Habib Hair & Beauty, I ran nationwide digital advertising and local promotions for salon networks and franchise partners, using local SEO and SEM to drive footfall and appointment bookings.
My experience also includes B2B trade-event promotion at Jewel Trendz and paid lead generation for Karma Group's resort business. I build sustainable, scalable digital growth across B2B, B2C, retail, and corporate brands.
Experience
Work history, roles, and key accomplishments
Digital Marketing & Sales Lead
Karma Group
Drove local lead generation and resort brand awareness through segmented paid campaigns across social and search platforms. Coordinated promotional collateral with regional sales teams for unified brand messaging.
Digital Marketing Head
Digitura Private Limited
Architected multi-channel performance marketing strategies across Google Ads, Meta Ads, and programmatic networks, achieving consistent 3x+ ROAS. Designed high-converting lead funnels and optimized landing page UX to reduce CPL.
Digital Marketing & Exhibition Manager
Jewel Trendz Pvt Ltd
Managed corporate digital marketing initiatives, B2B digital promotion strategies, and large-scale national trade exhibition campaigns. Executed multi-channel digital registration campaigns exceeding attendee targets.
Senior Digital Marketing Manager
Jawed Habib Hair & Beauty LTD
Headed nationwide 360° digital advertising campaigns and local social media promotions for retail salon networks. Executed hyper-targeted local SEO and SEM campaigns to drive footfall and online bookings.
Education
Degrees, certifications, and relevant coursework
Gogte College of Commerce, Belgaum
Bachelor of Business Administration, Business Administration
Pursued a Bachelor of Business Administration (BBA) degree, gaining foundational knowledge in business and management principles.
Shri N B Patil Science College
Pre-University Course, Science
Completed Pre-University Course (PUC) in Science, building a strong foundation in scientific principles and analytical skills.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Portfolio
digitura.inJob categories
Skills
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