Santiago Rodall

Designed and deployed production WhatsApp AI agents for 9+ clients across healthcare, retail, and tourism, automating scheduling, reminders, payments, and 24/7 customer support. Built a reusable AI receptionist architecture and grew the business to a recurring revenue model.

Developed brand positioning and digital marketing strategy targeting wellness-focused real estate buyers. Built lead generation funnels and automated communication flows to qualify prospects before sales interaction.

Collaborated with the CEO to develop multi-brand marketing strategies and led development of marketing presentations and growth proposals for international expansion. Coordinated digital marketing initiatives and online brand presence across websites and social media.

Increased Instagram and LinkedIn followers by 20% and reached over 2,000 target accounts through organic content.

Led workshops on brand positioning and social media campaigns that impacted SME strategies. Provided consulting to small businesses on commercial and marketing strategies.

Coordinated high-volume operations during the PGA Tour COVID testing program. Delivered international customer service in Spanish, English and French, and managed logistics and patient communications in a high-pressure service environment.

Activities and societies: CENEVAL Outstanding Performance Award; developed marketing strategies for Chubb Insurance, Telcel, Cielo Mágico and other companies as school projects; built financial and marketing plans focused on customer acquisition and retention.

Bachelor's Degree in Marketing with a minor in Marketing Analytics & Artificial Intelligence Tools. Received the CENEVAL Outstanding Performance Award and developed marketing strategies for companies such as Chubb Insurance, Telcel, and Cielo Mágico.

Exchange program with international studies in Marketing, Accounting, and Family Business.