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Sanjay UserSU
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Sanjay User

@sanjayuser11

Omni-channel digital growth marketer building AI-powered acquisition and CRM systems.

India
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What I'm looking for

I’m looking for an environment where I can own omni-channel growth, GEO/AEO and performance media, and connect them to full-funnel CRM automation—turning complex buyer journeys into scalable, high-ROI revenue systems.

I’m an omni-channel digital growth marketer focused on engineering digital acquisition ecosystems powered by data intelligence, AI automation, and performance media. I future-proof brand visibility through Generative/Answer Engine Optimization (GEO/AEO) and full-funnel CRM integrations.

I’ve directed omni-channel growth across global D2C and B2B environments—scaling Google Ads and YouTube, managing influencers, and repairing fragmented acquisition pipelines. I turn misaligned targeting and disconnected workflows into high-ROI growth infrastructures with intent-driven routing and automated lead capture.

From B2B transformation projects to SEO and growth operations, I build scalable, full-funnel journey orchestration using analytics, intent tracking, and CRM automation. My approach is designed to eliminate funnel drop-offs and convert complex buyer journeys into reliable revenue engines.

Experience

Work history, roles, and key accomplishments

WL

Digital Marketing Executive

WTT International Pvt Ltd

May 2025 - Oct 2025 (5 months)

Led B2B digital transformation for an industrial water treatment and environmental engineering company, including launching a React/Node.js website and integrating ERP-CRM. Built intent-driven B2B tracking workflows using a React CMS and data sources, increasing organic clicks and generating proposals, qualified leads, and closed projects.

RU

Digital Marketing Executive

Reshift Ltd UK

Jan 2025 - Apr 2025 (3 months)

Directed European B2B paid media across Google and LinkedIn Ads, optimizing landing pages and CRM lead capture for ESG consulting. Repaired lead intake and retargeting/CRM workflows to reduce funnel drop-offs and increased Google and LinkedIn lead volumes.

LI

SEO & Growth Operations Analyst

Logan IT Inc

Sep 2024 - Jan 2025 (4 months)

Directed B2B organic inbound acquisition and search optimization, and built full-funnel lead workflows for virtual assistant services. Implemented automated Zoho CRM sequences and multi-stage lead filters to increase organic leads and demo bookings.

AT

Campus Ambassador – Digital Marketing

Adverk Technologies

Dec 2023 - Aug 2024 (8 months)

Owned end-to-end organic marketing for engineering course student acquisition funnels, focusing on SEO-led visibility and improved lead follow-up workflows. Increased sessions and sign-ups over a multi-month period and drove course conversions and revenue growth.

Education

Degrees, certifications, and relevant coursework

SRM Institute of Science & Technology logoST

SRM Institute of Science & Technology

Bachelor of Business Administration, Digital Marketing

2025 -

Pursuing a BBA in Digital Marketing through SRM Institute of Science & Technology (online).

SE

Sri Eshwar College of Engineering

Bachelor of Engineering, Electronics & Communication Engineering

2023 - 2024

Grade: 8.2/10.0 CGPA

Completed coursework in B.E. Electronics & Communication Engineering, achieving a CGPA of 8.2/10.0 before discontinuing the program.

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