At Godrej Capital, I lead a five-person analytics team turning customer, pricing and retention insights into live business interventions. I partnered with Marketing and Technology on cross-sell campaigns that improved chatbot conversion by 30 basis points, and designed eligibility and offer frameworks that expanded actionable cross-sell coverage from 21% to 70%.
At Standard Chartered Bank, I delivered analytics across cards, wealth and lending and standardised a Responsible AI governance framework across four markets. Earlier, at RBL Bank, I built retail CRM analytics from the ground up, improving CRM ROI by more than 25%.
