Open to opportunities

Sam Peagler

@sampeagler

Senior technical writing analyst and copywriter, turning complex products into clear documentation, content, and measurable growth.

Zimbabwe

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What I'm looking for

I’m looking for a role where I can own technical and content strategy—building clear documentation and high-performing copy—collaborating with product and marketing teams, and using AI and SEO to drive measurable results.

I’m a Technical Writing Senior Analyst and copywriter who translates complex products into clear, usable documentation for real customers. At Accenture - Google (Remote, June 2024 - Present), I work with teams across Google to create and edit manuals, sales material, web content, and technical documentation, including Pixel phone lines, smart watches, and sales APIs.

I also build content that drives visibility and action. At Meta – WhatsApp Business Messaging (May 2022 - May 2024), I created informative content for WhatsApp Business Messaging and developed long-form articles, blogs, and guides for the WhatsApp Business API—alongside style guides, content guidelines, and workflows for a new department. I improved views to over 1M in seven months and increased web leads by 46% through strategic Google Ads, with over 90% converting into qualified leads.

Earlier roles strengthened my ability to shape messaging and outcomes across audiences and industries. As Brand Copywriter at Proactive Talent (January 2020 - December 2021), I revamped employer images and produced employee spotlight and value-proposition content with clients including Siemens Energy, Uber, Boston Consulting Group, and Collibra; I increased job applicants by 80% and generated 10K global views. As Senior Copywriter at NextBee (January 2018 - December 2020), I supported B2B sales efforts across social platforms, optimized SEO using SEMRush and KWFinder, and helped formulate RFP proposals worth over $100K.

Experience

Work history, roles, and key accomplishments

Current

Technical Writing Senior Analyst

Current

Accenture - Google

Jun 2024 - Present (2 years 1 month)

Created and edited manuals, sales material, web content, and technical documentation for Google teams. Produced training documentation, supported global writers, and implemented AI tools to improve workflow and output.

Technical Writing Technical Documentation Product documentation Content Editing AI Tools

Copywriter

Meta - WhatsApp Business Messaging

May 2022 - May 2024 (2 years)

Crafted content to help businesses use WhatsApp Business Messaging, including long-form articles, blogs, and guides for WhatsApp Business API. Wrote blogs featured on the WhatsApp Business site and improved visibility and lead generation.

Copywriting Content Writing Marketing: Content WhatsApp Business API Blog Google Ads Lead Generation

Brand Copywriter

Proactive Talent

Jan 2020 - Dec 2021 (1 year 11 months)

Developed and executed employer branding content plans, including employee spotlight posts, career websites, employee value propositions, and tone/voice guidelines. Produced content for multiple organizations and drove improvements in applicants and views.

Employer Branding Copywriting Content Strategy Content Development Tone Guidelines

Senior Copywriter

NextBee

Jan 2018 - Dec 2020 (2 years 11 months)

Created and improved copy for engagement and loyalty programs, marketing initiatives, training materials, sales presentations, and social media campaigns. Built B2B sales content for social platforms, optimized web content using SEO tools, and contributed to RFP proposals.

Copywriting Marketing: Content B2B Sales Enablement And Social Media Campaigns Social Media Copy SEO SEMrush RFP