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Salva TorresST
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Salva Torres

@salvatorres

I build B2B and B2C SaaS products that improve retention, conversion, and customer value.

Spain
Message

What I'm looking for

I'm looking to lead user-centered B2B or B2C SaaS products, shaping product vision and roadmaps while partnering closely with design and engineering to improve customer value, retention, and conversion.

I've led product work at Sportradar, Footters, Ingram Micro, and Z1, spanning zero-to-one launches and scaled B2B and B2C SaaS platforms.

At Sportradar, I owned a core platform for authentication, account management, transaction processing, and regulatory compliance. I maintained the product vision, roadmap, and backlog across verticals and API microservices, helping improve annual retention by 15%, reduce incident requests by 20%, and increase conversion by 7%.

At Footters, I helped scale a B2B CMS SaaS product into a B2C content-on-demand subscription platform, leading a user-centered MVP and native Android and iOS app development.

I turn ambiguous product vision into structured problem-solving frameworks, using customer feedback, user research, KPIs, and cross-functional collaboration to drive practical business outcomes.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

Universitat de Barcelona logoUB

Universitat de Barcelona

Postgraduate, Digital Marketing

2010 - 2011

Postgraduate program in Digital Marketing and Social Media Strategy.

Tech stack

Software and tools used professionally

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