Open to opportunities

Salome Edisherashvili

@salomeedisherashvili

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Marketing manager driving performance and full-funnel growth through creative strategy and 360° campaigns.

Georgia

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What I'm looking for

I’m looking for a marketing role where I can own full-funnel strategy, run 360° campaigns, collaborate with product and creative teams, and measure results—especially in fast-paced industries like fintech and education.

I’m a Marketing Manager with 4+ years of experience across fintech, creative agencies, education, and banking. I combine 360-degree campaign management with performance marketing and creative strategy to help brands scale through multi-channel execution.

At Citycom, I led end-to-end marketing work while growing engagement and demand—improving content interactions by 233.8%, page visits by 54.5%, and social leads by 60.3%. I also generated 7M+ video views, built audience research and multi-platform calendars, and optimized ad spend across Meta and Google Ads.

I enjoy operating at the intersection of marketing and product. I align marketing strategy with product features and user needs, support cross-functional teamwork, and write compelling copy for social media, website, app, email/sms, blogs, and print materials.

I also focus on brand presence and partnerships—negotiating influencer and partnership marketing deliverables, contracts, and invoicing. From leading a WordPress website renewal to producing events like “Neighbourhood Day,” I bring structure, creativity, and follow-through to every campaign and content cycle.

Experience

Work history, roles, and key accomplishments

Current

Marketing Manager

Current

Citycom

Aug 2025 - Present (10 months)

Managed marketing team and supported product development by aligning marketing strategy with user needs. Increased content interactions, page visits, and social leads; managed budgets and built full-funnel, multi-platform marketing plans, including WordPress site renewal and event creation.

Team Management Marketing Strategy Full Funnel Marketing Audience Research Meta Ads Google Ads Budgeting Lead Generation Copywriting Partnership Marketing Influencer Marketing Invoicing WordPress Content Editing Event Planning Social Media Website Operations

Copywriter

Inflow - Creative Agency

Apr 2024 - Nov 2025 (1 year 7 months)

Developed brand-aligned copy and creative briefs for clients across real estate, skincare, wellness, aesthetics, construction, and hospitality. Wrote blog articles and campaign/social copy tailored to each client’s tone and goals.

Copywriting Creative Briefs Blog Writing Social Media Copy

Content Creator / PR Coordinator

American International School Progress

Apr 2024 - Sep 2024 (5 months)

Produced bilingual website, print, and social media copy and created video content from concept to editing. Managed paid/organic campaigns and school events and drafted executive speeches to support brand reputation.

Video Content Production event support Social Media Content

Content Manager

Re Bank / PASHA Bank

Oct 2023 - Mar 2024 (5 months)

Managed website content and supported social and brand campaigns including Black Friday | Your Friday and Top Santa. Wrote content for social media, SMS, blogs, and press releases.

Social Media Content Blog Writing Press Release Writing