Salah Eddine Filali Rhayour
@salahfilali
AI-trained digital marketing specialist driving growth through data-backed strategies.
What I'm looking for
I am an accomplished Digital Marketing Specialist and AI Trainer with over a decade of progressive experience across AI model training, digital campaigns, sales coordination, and administrative operations. I blend technical expertise in AI, LLMs and prompt engineering with strategic marketing to deliver measurable results.
I have trained and optimized AI models, developed training datasets, and monitored performance metrics to improve outcomes while collaborating with remote teams to meet tight deadlines. My marketing work includes campaign execution, social media growth, brand identity design, ATS-friendly CVs and LinkedIn optimization that boosted client engagement and career opportunities.
I bring strong project management, analytical and client-relations skills, plus hands-on experience with CRM, campaign analytics and marketing automation. I am motivated to apply my hybrid AI-marketing expertise to projects that value measurable impact, innovation and continuous improvement.
Experience
Work history, roles, and key accomplishments
AI Trainer
Outlier AI
May 2025 - Present (9 months)
Trained multiple AI models and developed training datasets for next-generation applications, monitoring performance metrics and refining models to improve accuracy and relevance.
Digital Marketing Freelancer
DigiClik
Sep 2023 - Present (2 years 5 months)
Executed digital marketing campaigns and designed brand identities that increased client engagement, optimized social profiles for follower growth, and crafted ATS-friendly CVs to boost client career opportunities.
Digital Sales & Marketing Coordinator
Modern Solutions Company
Nov 2022 - Sep 2023 (10 months)
Coordinated marketing campaigns and maintained CRM systems to support sales and lead generation, conducted market research to identify opportunities, and prepared sales performance reports for senior management.
Digital Marketing Freelancer
DM Groupe
Sep 2019 - Oct 2022 (3 years 1 month)
Developed and executed digital marketing strategies and content campaigns to enhance online visibility, monitored analytics to optimize performance, and advised clients on strategy improvements.
Administrative Assistant
Al Amana Finance
Feb 2015 - Aug 2019 (4 years 6 months)
Managed accounts payable/receivable, performed bank reconciliations and cash flow reporting, assisted with financial statements and budgeting, and supported operational efficiency for management.
Bank Teller (Cashier)
WafaCash
Dec 2013 - Jan 2015 (1 year 1 month)
Processed customer transactions and reconciled daily cash records, handled client inquiries to ensure satisfaction, and assisted in preparing financial reports and end-of-day summaries.
Education
Degrees, certifications, and relevant coursework
Institute I.N.R.G.I
Diploma in IT, Information Technology
Completed a Diploma in IT with coursework focused on information technology fundamentals and practical skills.
Cadi Ayyad University
Associate Degree, French Studies
Earned an Associate Degree in French Studies covering language, literature, and Francophone cultural studies.
High School Zagora
High School Diploma, Modern Literature
Obtained a High School Diploma in Modern Literature with emphasis on contemporary literary studies and language skills.
Availability
Location
Authorized to work in
Job categories
Skills
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