Skip to main content
RG
Open to opportunities

Rosa Gathu

@rosagathu

I build practical operational systems that help growing teams scale without chaos.

Kenya
Message

What I'm looking for

I'm looking to help growing companies build the clarity, workflows, and operational systems needed to scale without unnecessary chaos.

I've improved workflows, capacity planning, reporting, and customer handovers across fintech, telecommunications, nonprofit operations, and growing businesses.

At Branch International, I improved SLA performance by 67% and reduced turnaround time by 40% by identifying bottlenecks across loan review operations in Kenya and Tanzania. I also supported the launch and stabilization of three credit-based financial products by aligning workflows, controls, and reporting as volumes increased.

I pioneered a cross-functional Reliever Team at Branch, enabling work to be redistributed across operational departments during leave periods and workload surges without additional hiring. At Wananchi Group, I led a 20-person digital support team and restructured coverage from 12 hours to round-the-clock service.

As Co-Founder and Operations Lead at Empowered by Ella and through freelance work, I've built SOPs, trackers, onboarding processes, task-management systems, and repeatable workflows using tools such as Notion and ClickUp. I'm drawn to growing companies that need clearer systems, ownership, and visibility as they scale.

Experience

Work history, roles, and key accomplishments

Empowered by ELLa logoEE
Current

Co-Founder & Operations Lead — Empowered by Ella

Mar 2021 - Present (5 years 7 months)

• Identified the need for clearer operational structure as the organization grew and built simple systems supporting day-to-day delivery across volunteer coordination, fundraising, events, inventory, and internal operations.
• Created structured tracking systems for potential sponsors and partners, improving visibility into relationship stages, follow-ups, and next steps.
• Developed repeatable wo

EE
Current

Co-Founder & Operations Lead

Empowered by Ella

Mar 2021 - Present (5 years 7 months)

Identified the need for clearer operational structure as the organization grew and built simple systems supporting day-to-day delivery across volunteer coordination, fundraising, events, inventory, and internal operations. Created structured tracking systems for potential sponsors and partners, improving visibility into relationship stages, follow-ups, and next steps.

Freelance logoFR

Freelance Operations & Workflow Specialist

Jan 2021 - Dec 2024 (3 years 11 months)

• Helped startups and small businesses bring structure to day-to-day operations by designing practical workflows, organizing data systems, and improving task visibility across remote teams.
• Identified fragmented processes, duplicate work, and unclear ownership, then built systems that made execution easier for founders and small teams.
• Created SOPs, improved tracking and reporting workflows, a

Branch International logoBI

Senior Associate Loan Review

Jul 2021 - Apr 2024 (2 years 9 months)

• Identified workflow bottlenecks affecting loan review turnaround times and SLA adherence across Kenya and Tanzania, working across operational teams to improve coordination and handoffs.
• Improved visibility into operational performance by creating clearer reporting flows, enabling teams to identify bottlenecks, monitor workloads, and make faster decisions.
• Supported the launch and stabilizat

Branch International logoBI

Reliever Team Lead

Sep 2017 - Apr 2020 (2 years 7 months)

• Identified workload and capacity gaps across Loan Review, Collections, Customer Support, Billing, and Repayment Operations and pioneered a cross-functional Reliever Team to stabilize service levels during leave periods and workload surges.
• Built a team capable of supporting multiple operational functions, allowing work to be redistributed where demand was highest without additional hiring.
• I

Wananchi Group logoWG

E-Care Support Supervisor

Jun 2015 - Jun 2017 (2 years)

• Managed a 20-person customer support team across social media and digital care channels, overseeing daily performance, workload distribution, and service quality.
• Identified gaps in service coverage and restructured team scheduling and workflows to expand support from 12 hours to round-the-clock coverage, improving service availability and continuity.
• Improved response speed and SLA performa

Wananchi Group logoWG

E-Care Support Agent

May 2013 - Apr 2015 (1 year 11 months)

• Helped pioneer the company's social media support function while the channel was still emerging, contributing to the processes used to manage customer engagement across digital channels.
• Managed customer issues across social media and email, ensuring concerns were addressed and escalated appropriately.
• Supported customer engagement and upsell initiatives through digital channels, connecting

Education

Degrees, certifications, and relevant coursework

US

University of Sunderland

Bachelor of Technology - BTech, Business in technology

2012 - 2014

University of Sunderland logoUS

University of Sunderland

Bachelor of Technology, Business in Technology

2012 - 2014

Pursued a Bachelor of Technology in Business in Technology, focusing on the intersection of business and technology.

Tech stack

Software and tools used professionally

Get matched with your dream remote job

Sign up now and join over 250,000+ remote workers who receive personalized job alerts, curated job matches, and more for free!

Sign up
Himalayas profile for an example user named Frankie Sullivan