Roman Soloviov
@romansoloviov
Senior affiliate manager building profitable affiliate departments and scalable lead-gen systems.
What I'm looking for
I’m a Senior Affiliate Manager and Affiliate Marketing Specialist focused on building and scaling affiliate departments and lead-generation pipelines from scratch. I combine hands-on media buying with strong operational control through KPIs and OKRs.
In my current role, I’m building an affiliate department end-to-end across lead-gen verticals like Solar, insurance, and home improvement. I’m responsible for team workflow (KPIs, OKRs, client guidelines) and generating 30–40k EUR in profit monthly while managing a 1.3mln$+ portfolio.
Previously, I led media-buy and scaling efforts for home improvement and insurance, working with accounting partners across CPC/CPM models and resolving financial and invoicing processes. I handled leadgen project setup from 0 for EU signing and supported technical setup for tracking and verification.
I bring technical savvy across API, Postbacks, Pixel, and Tracking URLs (including S2S). I’ve worked with platforms like Tune (Hasoffer), Everflow, and Affise, and I’m experienced with Meta ads and native ads—scaling toward monthly, quartal, and yearly quotas across geos including FR, ES, IT, DE, UK, US.
Experience
Work history, roles, and key accomplishments
Affiliate Marketing Specialist
Consulation
Jan 2026 - Present (6 months)
Built an affiliate department from scratch and led affiliate lead-generation verticals in Solar, insurance, and home improvement. Set team KPIs/OKRs and established client workflow guidelines.
Managed a multi-vertical affiliate portfolio and delivered lead-gen projects end-to-end, including setup from 0. Led team performance toward monthly/quarterly/yearly quota while handling tracking and financial operations (invoicing, resolving financial issues).
Sales Team Lead
Avaz
Oct 2020 - Apr 2021 (6 months)
Led a team of advertiser managers from scratch and defined KPIs/OKRs for the department. Implemented technical tracking setup including APIs, pixels, and postback/S2S flows, and managed documentation and invoicing.
Senior Account Manager
Evadav AdNetwork
May 2018 - Dec 2020 (2 years 7 months)
Managed accounting partners on CPC/CPM models and optimized/scaled CPC campaigns. Performed technical tracking setup (API, pixels, postbacks/S2S) and handled fraud control across native, push, and pop-under traffic.
Education
Degrees, certifications, and relevant coursework
Roman hasn't added their education
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