Riley Bauer

I’m a Marketing Coordinator focused on creating and managing digital marketing content that moves people—from social media and email updates to web stories and videos. At Fetch Specialty & Emergency Veterinary Centers, I’ve built campaigns designed to increase awareness of specialty services and drive referrals.

I connect directly with referring partners by building strategic relationships with veterinarians through clinic visits, educational events, and ongoing outreach. I serve as the primary liaison between partner clinics and specialty providers, helping turn visibility into real-world patient referrals.

I also plan and manage high-impact community initiatives, including Goldenfest (5,000+ attendees), handling logistics, branding, and on-site engagement. Alongside that, I coordinate continuing education programs and lunch-and-learns while tracking outreach and marketing performance to support hospital growth.

Before this role, I worked as a Content Strategist on contract, where I managed paid media campaigns, copywrote and scheduled multi-platform social content, and executed email marketing via Mailchimp and other tools. I bring a hands-on mix of analytics, creative production (including Adobe tools), and website updates in WordPress—always aiming for measurable results.