Madison Stevens
@madisonstevens
Creative marketing professional with expertise in social media strategies.
What I'm looking for
I am a dedicated marketing professional with a strong background in social media management and content creation. My journey began with a Bachelor of Arts in Media, Arts, and Design, where I concentrated on Journalism and minored in General Business. This foundation has equipped me with the skills necessary to craft compelling narratives and engage diverse audiences effectively.
Currently, I serve as a Concierge and Activities Assistant at The Blake at Charlottesville, where I enhance resident experiences through engaging activities and personalized service. Previously, as a Marketing Coordinator at Central Virginia Physical Therapy, I honed my skills in direct marketing and social media content creation, successfully increasing brand visibility and client engagement. My experience at James Madison University further solidified my expertise in social media marketing, where I developed strategies that significantly raised brand awareness for various initiatives.
Experience
Work history, roles, and key accomplishments
Concierge, Activities Assistant, Barista
The Blake at Charlottesville
Sep 2024 - Present (9 months)
Greeted and assisted residents, families, and visitors, handling reservations, transportation, and local recommendations. Planned and led engaging activities, designing flyers and internal communications to promote events. Prepared specialty drinks and crafted seasonal café menus to enhance the resident experience.
Marketing Coordinator
Central Virginia Physical Therapy
Sep 2022 - May 2024 (1 year 8 months)
Designed and created monthly direct marketing and social media content, traveling locally for direct marketing to physicians, patients, and referral coordinators. Experienced with copywriting newsletters, responded to questions and concerns through social media, and researched to find potential clients/patients. Led monthly marketing meetings.
Animal Care Technician
Le Baron Rescue and Sanctuary
Jun 2022 - Aug 2022 (2 months)
Fed animals and performed deep cleaning tasks. Worked effectively with other employees and performed other duties as assigned.
Social Media Marketing Director
James Madison University
Jan 2022 - May 2022 (4 months)
Created a personalized social media strategy for Curio Magazine. Raised brand awareness through strategic social media initiatives.
Marketing Campaign Manager
James Madison University
Aug 2021 - Dec 2021 (4 months)
Implemented segmentation and targeting tactics to create content for the target market. Created ad campaigns for a fundraiser that provides scholarships to students.
Social Media Marketing Manager
James Madison University
Aug 2021 - Dec 2021 (4 months)
Used tactics including brand awareness, brand engagement, community engagement, and social listening to raise awareness about a study abroad program for students. Communicated with consumers, addressing questions and concerns. Created content and managed a strategic posting schedule using the Hootsuite platform.
Education
Degrees, certifications, and relevant coursework
James Madison University
Bachelor of Arts, Media, Arts and Design with a concentration in Journalism, Minor in General Business
Completed a Bachelor of Arts Degree in Media, Arts and Design with a concentration in Journalism. Gained foundational knowledge in media production, design principles, and journalistic practices.
Longwood University
Master of Business Administration, General Business
Pursued a Master's Degree in General Business, focusing on advanced business principles and practices. Developed expertise in various aspects of business management and strategy.
Availability
Location
Authorized to work in
Job categories
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