Rei Hendrawan

Led daily, weekly, and monthly marketing for multiple rice-bowl brands under the Ngedagging umbrella, shaping brand DNA and marketing communications. Collaborated with the director on marketing plans and presented monthly promotional ideas while coordinating digital social media communications.

Produced key visual photography and video for multiple brands across Tangerang, Sukabumi, Bandung, Jakarta, and event communications for Singapore. Directed concepts and lighting to deliver digital assets for brand marketing needs.

Directed creative development for client marketing materials, overseeing photography, graphic design, and videography while maintaining brand consistency across a portfolio of brands. Managed daily operations by assigning workloads and monitoring deadlines and budgets, and delivered customized marketing plans aligned to client goals.

Managed daily social media content operations and developed social media strategy, including budgeting for media buying and execution of ATL & digital agency campaigns. Led Google Display Network and push notification campaigns, supported website and landing-page initiatives, handled social media crisis communications, and grew Ichitan Indonesia social channels during the 2017 experimental campaig

Assisted marketing managers in creating promotional materials for monthly email bulletins and company updates, including translating technical wording into promotional copy. Coordinated on-site trade show events, oversaw vendors for photography and videography when needed, and managed print promotional materials and product knowledge content for sales support.

Managed daily social media content and oversaw creation activities, including strategy and budgeting, while supervising marketing campaign execution across ATL, digital, and social channels. Developed and implemented digital marketing campaigns including websites and landing pages, oversaw creative work for traditional and digital initiatives, and handled social media crisis communications.

Developed and executed creative concepts for corporate branding materials across print and digital, including banner ads, animated GIFs, and TVC shoot coordination. Managed marketing planning and social media campaigns and produced monthly press releases while handling media relations and press conference coordination.

Created and executed print and digital creative concepts, producing banner ads, animated GIFs, and coordinating TVC shoots and photo shoots for clients. Managed planning, budgeting, and execution of marketing campaigns, maintained consistent visual identity, oversaw social media campaign development, and checked print colors for approval.

Designed book layouts and covers for “Raw Photography” and “Photoshop For Beauty Editing,” translating research into clear, engaging written content. Completed research, fact-checked information, and managed publishing deadlines to ensure timely delivery.

Developed book concepts using Photoshop and photography, producing written content based on research with fact-checking for accuracy. Collaborated on book cover creation, supported in-store promotions, and helped drive online engagement through social media while managing publishing deadlines.

Grade: 3