Razu Acharya

Developed and executed sales strategies for education loans, retail lending, and digital products. Led a high-performing sales team to exceed targets and align with company goals. Analyzed market trends and competitor strategies to refine sales approaches and identify new business opportunities.

Specialized in abroad education loans and retail lending, focusing on high-ticket solutions for overseas studies. Managed HNI clients, structured loan cases efficiently, and improved turnaround time (TAT) to enhance customer satisfaction. Led a 25-member sales team, managing a book size of "300 Crs / "3000 million.

Led a high-performing branch with a 10-member sales team, driving them to achieve sales targets and increase branch revenue. Promoted cross-selling opportunities such as life insurance and forex. Conducted regular credit discussions to maximize the conversion of sanctions.

Led the branch team in sourcing and disbursing secured and unsecured loan products, ensuring the branch met annual targets. Drove cross-selling initiatives for products such as credit shields, life insurance, and credit cards. Oversaw credit control, operations, and collections to ensure smooth branch functioning.

Oversaw Sales & Marketing, recruitment, and payroll operations for domestic branches in Chennai and Coimbatore. Managed a team of 13 members, including sales training, ERP, and technical & admin roles. Responsible for client acquisition, analyzing credit periods, conducting buyer meetings, and promoting products through presentations.

Managed a wide network of 60 branches, 10 dealers, and oversaw the BB Online channel to ensure smooth operations and sales performance. Led and mentored a 16-member team, fostering a collaborative environment to achieve set goals and drive business growth. Awarded Best Sales Manager three times for consistently maintaining high turnaround times (TAT) and meeting key performance targets.

Served as Senior Territory Manager – Sales/Key Accounts, specializing in office automation products including copiers, color MFDs, and A0 MFDs. Managed key accounts and sales operations in the North Chennai region. Achieved significant sales targets and maintained strong client relationships.

Managed Fixed Lines, DSLs, BRI, and leased lines for both residential and commercial clients. Responsible for key account relationship management. Ensured high levels of customer satisfaction and retention.

Completed a Diploma in Electricals.

Studied Business Administration, gaining foundational knowledge in business management principles.

Completed a Bachelor of Commerce degree, focusing on commercial studies.

Completed an online Mini MBA program, enhancing business management skills.

Pursued a Masters in Marketing & Sales Management, focusing on advanced strategies in marketing and sales.