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Rasa MaleevaRM
Looking for a job

Rasa Maleeva

@rasamaleeva

I build profitable marketplace operations across catalog, inventory, pricing, advertising, and fulfillment.

United Arab Emirates
Message

What I'm looking for

I'm looking for a fully remote marketplace or e-commerce operations role where I can improve catalog health, inventory, pricing, advertising, and unit economics across global time zones.

I've built and operated a Wildberries seller account end to end, growing it from zero to 3,000+ units sold at approximately 20% net profit and 300%+ markup. I own catalog quality, SKU economics, pricing, PPC/CPM campaigns, inventory planning, cross-border logistics, returns, and customer experience across home, kitchen, and kids' categories.

Before Wildberries, I supported e-commerce advertisers at click.ru, closing $650K+ in B2B turnover, coordinated a 5,000-SKU catalog at SIMPLE, and managed 380+ client onboarding contracts at MTT. I work remotely across time zones and use Excel, Google Sheets, marketplace tools, and AI-assisted workflows to make underperforming catalogs behave.

Experience

Work history, roles, and key accomplishments

Wildberries logoWI
Current

E-commerce Operations Manager - Marketplace, Catalog & Inventory (Independent Se

Apr 2022 - Present (4 years 5 months)

• Wildberries is the CIS region's largest online marketplace, with 82M+ daily buyers across 11 countries and 96,000+ pickup points. I own a seller account there end to end across two categories, home & kitchen and kids' items, with full P&L responsibility for product, catalog, pricing, advertising, inventory, logistics and customer experience.
• Built the account from zero to 3,000+ units sold at

CB

Relocation

Career Break

Jun 2016 - Nov 2021 (5 years 5 months)

Relocated from Moscow to Dubai, travelled independently across 40+ countries, and took primary responsibility for full-time parenting. Used the period to retrain for e-commerce: completed marketplace operations training (Wildberries, Ozon), app store optimisation certification, and English to C1 level. Returned to full-time work in 2022 and have been operating continuously since.

SIMPLE logoSI

Supply Chain & Retail Operations Coordinator

Aug 2015 - Feb 2016 (6 months)

• Coordinated B2B retail and e-commerce operations across reporting, documentation and cross-functional workflows, improving order accuracy and day-to-day execution between commercial, finance and warehouse teams.
• Managed product and customer master data across a 5,000-SKU catalog in Terrasoft CRM and Microsoft Dynamics NAV (Navision), maintaining data hygiene and account records that downstrea

click.ru logoCL

Inbound B2B Sales & Onboarding Specialist - Digital Advertising (PPC/SEM)

Aug 2013 - Mar 2015 (1 year 7 months)

• Advised e-commerce and online retail businesses (~90% of the book) on paid search strategy at one of Russia's leading automated digital marketing platforms (SeoPult Group).
• Closed 8–9 B2B deals per month, contributing to $650K+ in total turnover, with deal sizes from ₽50K to a maximum of ₽1.2M.
• Diagnosed client goals, budgets and category economics, then recommended PPC/SEM programmes on G

OJSC «MTT» logoOM

B2B Client Onboarding & Operations Specialist

Aug 2012 - Mar 2013 (7 months)

• Closed 380+ B2B contracts with SMB clients by qualifying needs, explaining pricing and terms, and guiding them through setup.
• Owned the end-to-end onboarding workflow, coordinating with finance and IT on documentation, approvals, number provisioning and activation checks to get accounts live without delays.
• Maintained client records and process data in Bitrix24, 1C and Excel, keeping accou

Education

Degrees, certifications, and relevant coursework

PR

Peoples’ Friendship University of Russia

Bachelor's degree, Sociology: Social analysis & Market research

Moscow. Developed skills in market research, consumer behavior analysis, and statistical methods, providing a strong foundation for marketing and data-driven decision making.

RU

Russian State Social University

Master's degree, Social Management: Organizational leadership & Project management

Moscow. Focused on project management, strategic planning, and organizational leadership with applications in business communication and team coordination.

OZ

OZON.ru

Ozon Marketplace – E-Commerce Management

Issued Oct 2022

SK

Skyeng

English C1 Advanced – Business Communication

Issued Jan 2025

GO

Google

Google AI Essentials

Issued Oct 2025

GO

Google

Attract and Engage Customers with Digital Marketing

Issued Oct 2025

GO

Google

From Likes to Leads: Interact with Customers Online

Issued Oct 2025

GO

Google

Foundations of Digital Marketing and E-commerce, Certificate

Issued Jan 2025

GO

Google

Think Outside the Inbox: Email Marketing

Issued Nov 2025

GO

Google

Assess for Success: Marketing Analytics and Measurement

Issued Nov 2025

GO

Google

Make the Sale: Build, Launch, and Manage E-commerce Stores

Issued Nov 2025

GO

Google

Satisfaction Guaranteed: Develop Customer Loyalty Online

Issued Nov 2025

CP

Credly by Pearson

Google Digital Marketing & E-commerce Professional Certificate (v.2)

Issued Nov 2025

AM

Amazon

Amazon Ads Foundations Certification

Issued Jan 2026 · Expires Jan 2028

GO

Google

Maximize Productivity With AI Tools

Issued Sep 2025

AN

Anthropic

Claude 101

Issued Jul 2026

AN

Anthropic

AI Fluency: Framework & Foundations

Issued Aug 2026

AM

Amazon

Amazon Ads for Retail Advanced Certification

Issued Apr 2026 · Expires Apr 2028

AN

Anthropic

Introduction to Claude Cowork

Issued Aug 2026

AM

Amazon

Amazon Sponsored Ads Advanced Certification

Issued Feb 2026 · Expires Apr 2028

NO

Notion

Notion Essentials Badge

Issued Aug 2026 · Expires Aug 2028

HU

HubSpot

Digital Marketing Certified

Issued Aug 2026 · Expires Sep 2028

Tech stack

Software and tools used professionally

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