
Rajeev Gunasekaran
@rajeevgunasekaran
I build retail distribution networks and commercial operations that accelerate building-materials revenue growth.
What I'm looking for
At JSW One Platforms, I built greenfield retail operations across 10 districts and two branches, ramping cement volumes to approximately 4,000 MT monthly while supporting Structural Steel and TMT bars.
I onboarded 300+ retail counters onto a digital B2B platform, achieved 75%+ active monthly billing, and enforced a 100% advance cash-and-carry model that eliminated credit exposure.
Previously, I developed steel distribution networks at Colorshine Coated and managed multi-district sales and supply operations at Chettinad Cement. I improved fulfillment cycles, protected margins through payment governance, expanded shelf share, and reduced freight costs.
My career began in territory sales at The Ramco Cements, where I converted competitor counters into active stockists and built disciplined billing, replenishment, and account-reconciliation routines. I'm open to regional relocation across South India and pan-India business travel.
Experience
Work history, roles, and key accomplishments
Cluster Manager - Retail
JSW One Platforms Limited
Mar 2024 - Present (2 years 6 months)
Built greenfield retail operations across 10 districts, ramping monthly volumes to ~4,000 MT in Cement. Onboarded 300+ retail counters and enforced a 100% advance cash-and-carry payment model.
Manager - Sales & Network Development
Colorshine Coated Private Limited
Aug 2023 - Feb 2024 (6 months)
Empaneled and activated 15+ high-volume stockists/distributors within 60 days for PPGI, PPGL coils, and roofing sheets. Structured localized trade pricing and institutionalized 100% advance and bank guarantee terms.
Deputy Manager - Sales & Distribution
Chettinad Cement Corporation Private Limited
Sep 2015 - Jun 2023 (7 years 9 months)
Managed multi-district dealer networks and general trade distribution, sustaining revenue growth. Maintained lean CFA depot operations and expanded counter presence, boosting shelf share from 25% to 40%.
Senior Sales Officer
The Ramco Cements Limited
Apr 2010 - Nov 2014 (4 years 7 months)
Directed territory sales and distributor mapping across high-density commercial zones. Converted 20+ competitor retail counters into active Ramco stockists and maintained 100% on-time dealer account reconciliation.
Education
Degrees, certifications, and relevant coursework
Alagappa Institute of Management
Master of Business Administration, Marketing
2007 - 2009
Master of Business Administration in Marketing from Alagappa Institute of Management, 2007 to 2009.
Madurai Kamaraj University
Bachelor of Arts, English Literature
2003 - 2006
Bachelor of Arts in English Literature from Madurai Kamaraj University, 2003 to 2006.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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