At Alaan, I led KYB for 1,500+ customers and managed relationships with two banking partners and senior contacts at UAE businesses, ensuring regulatory compliance and on-time activation.
I designed the Business Banking onboarding process with GTM and Product, helping develop two applications that processed all customer applications and enabled a new customer segment. I also optimized Retool apps to resolve bottlenecks and cut processing time by 50%.
At International Hustlers, I helped transition a 1:1 coaching service into a SaaS product, scaling the customer base sixfold. I defined operational processes that supported growth to 900+ members and approximately $65,000 MRR in four months, and automated manual processes to increase efficiency and cut costs.
Earlier, I worked across growth, research, and event operations at AIO, Insights Driven Research, and Future Fest 2023. I also founded Not Bad Brownie, an online baking business that generated PKR 3M+ in revenue.
