At Samsung Brasil, I manage strategic accounts in the notebooks and tablets segment, developing sell-in and sell-out strategies and planning franchise expansion. I also align demand forecasts and commercial strategies with senior leadership.
Earlier, at T-Systems do Brasil, I implemented CPFR processes and created dashboards and KPIs to monitor inventory and revenue opportunities. Across my career at Samsung Brasil, HP, T-Systems do Brasil, Marchon Eyewear, and Luxottica Brazil, I’ve worked in sales, demand planning, and business intelligence; one achievement was reducing stock shortages from 25% to 7% and recovering US$1.5 million in sales in three months.

