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Prattush BasuPB
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Prattush Basu

@prattushbasu

Digital Marketing Executive at Let's Set You Up, configuring CRM workflows and quality-checking email and e-commerce campaigns.

India
Message

At Let's Set You Up, I manage digital marketing and operations tasks across CRM, marketing automation, email, websites, and e-commerce platforms for client projects. I configure, test, and troubleshoot workflows, forms, email delivery, and integrations.

I build and quality-check email and e-commerce campaigns, reviewing copy, links, discounts, and product details before launch. I also update WordPress websites and Shopify storefronts with landing pages, product pages, and campaign-related changes.

I coordinate project tasks and client requirements, and conduct market and prospect research to support outreach and client projects. I use AI-assisted research and troubleshooting to investigate technical issues and support day-to-day execution.

Experience

Work history, roles, and key accomplishments

LU
Current

Digital Marketing Executive

Let's Set You Up

Aug 2024 - Present (2 years 3 months)

Manage digital marketing and operations tasks across CRM, marketing automation, email, website/CMS, and e-commerce platforms for client projects. Configure, test, and troubleshoot workflows, forms, email delivery, integrations, and platform settings to identify issues and verify changes.

Education

Degrees, certifications, and relevant coursework

IC

Inspiria Knowledge Campus

Bachelor of Business Administration, Digital Marketing

2022 - 2025

Grade: SGPA: 7+

Pursued a Bachelor of Business Administration in Digital Marketing, achieving an SGPA of 7+.

TS

Techno India Group Public School

Higher Secondary, Science

Grade: 73%

Completed Higher Secondary education in Science under the CBSE board with 73%.

TS

Techno India Group Public School

Secondary Education, General

Grade: 84%

Completed Secondary Education under the CBSE board with 84%.

HubSpot Academy logoHA

HubSpot Academy

HubSpot SEO I & II, Digital Marketing

Completed HubSpot SEO I & II and HubSpot Inbound certifications.

HubSpot Academy logoHA

HubSpot Academy

HubSpot Inbound, Digital Marketing

Completed HubSpot Inbound certification.

GG

Google Digital Garage

Fundamentals of Digital Marketing, Digital Marketing

Completed the Fundamentals of Digital Marketing certification.

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