Looking for a job

Prakhar Kirsali

@prakharkirsali1

Message

I optimize paid media campaigns and measurement for growth across global markets.

India

Message

What I'm looking for

I'm looking to apply paid media, growth analytics, and measurement expertise to improve campaign performance, attribution, and acquisition outcomes across global markets.

At Adapts Media, I plan, launch, and optimize omnichannel paid campaigns for fintech, events, healthcare, and B2B accounts across the GCC.

I manage 520+ Meta visitor-registration campaigns for national exhibitions and summits, delivering an average $3.26 cost per lead. I also drove 23K+ fintech app installs across the UAE and Bahrain at a $0.58 CPI.

I own Google Ads search build-outs and conversion tracking across a multi-account MCC, generating 181K clicks and 1.07K conversions at a $0.33 average CPC. Using GA4, Google Tag Manager, and Firebase, I track 565K+ events and $205K in attributed revenue on a flagship account.

Previously at JL Creative, I built centralized marketing datasets, automated 200+ data-quality and attribution checks with SQL and Python, and created Power BI dashboards for growth reporting. I bring hands-on campaign execution, measurement, testing, and reporting together to improve acquisition performance.

Experience

Work history, roles, and key accomplishments

Current

Ads Operations Specialist

Current

Adapts Media

Jan 2026 - Present (8 months)

Plan, launch, and optimize omnichannel campaigns across multiple ad platforms for events, fintech, healthcare, and B2B accounts. Manage a portfolio of 520+ Meta visitor-registration campaigns and drive fintech app acquisition with 23K+ installs at $0.58 CPI.

Meta Ads Google Ads TikTokAds LinkedIn Ads Reddit Ads DV360 LoopMe DSP GA4 Google Tag Manager Firebase Power BI SQL Python A B Testing Conversion Tracking Attribution LoopMe Reporting ROAS CPA CPI CPC CTR Conversion Rate

Marketing Analyst

JL Creative Ltd

Jan 2024 - Sep 2025 (1 year 8 months)

Built and maintained centralized marketing datasets combining CRM, website, and campaign data, improving data reliability by 35%. Automated 200+ data-quality and validation checks using SQL and Python, and designed 6+ Power BI dashboards.

SQL Python Power BI GA4 Google Tag Manager A B Testing Attribution Analysis Funnel Analysis Data Validation Dashboarding

Marketing Operations Executive

Die Plast Industries

Jan 2021 - Dec 2022 (1 year 11 months)

Managed 200+ customer onboarding and verification cases per week while maintaining accuracy and compliance. Developed SOPs and Excel KPI trackers for lead status and conversion performance, reducing reporting time by 25%.

Excel KPI Tracking SOP Development Customer Onboarding Data Management Reporting