Prajwal Shinde

I've analysed multi-channel Google Ads and social media campaigns at Return on Web Consulting, using Google Analytics, A/B testing, and KPI reporting to achieve a 20% ROAS improvement.

I build client-ready dashboards and insights using Google Sheets, Looker Studio, SQL, Excel, and Power BI. My work spans CTR, CPC, CPA, ROAS, conversion performance, risk analysis, and actionable mitigation strategies.

At Synthite Industries, I researched consumer segments, competitors, and market positioning for new-market entry, supporting GTM planning across two product lines.

Alongside marketing and analytics work, I've led product-development planning, coordinated stakeholder communications for SIDTM events, and supported brand eminence across digital and offline channels.