Prahlad Reddy
@prahladreddy
PPC Campaign Manager driving performance across paid search and social.
What I'm looking for
I am a results-driven digital marketing professional with four years of hands-on experience managing SEM and SMM campaigns across Google Ads, Meta, TikTok, Snapchat and Bing for global markets including US, UK, MENA, APAC. I specialize in creating, launching and optimizing PPC campaigns with budgets up to $100,000/month to maximize ROI and meet target KPIs.
My roles have included day-to-day account management, budget pacing, bidding strategy, keyword and competitor research, creative ad copywriting, tracking/pixel implementation and audits, and generating recurring performance reports using tools like SA360 and Looker Studio/Datorama. I have acted as Technical Account Manager for tracking across platforms and have formal certifications in Google Ads, Meta and related paid-media tools.
I bring a disciplined, analytical approach to campaign optimization and cross-channel strategy, and I rapidly adapt to market and platform changes to deliver measurable growth for clients while improving key metrics and revenue outcomes.
Experience
Work history, roles, and key accomplishments
Campaign Manager - PPC
Mediamint
Feb 2025 - Present (7 months)
Create, launch, and manage US-focused Google Ads campaigns across multiple accounts with ~$100,000 monthly budget, perform daily optimization and budget pacing, and deliver weekly and monthly client performance reports.
Senior Paid Search Analyst
Dentsu Global Services
May 2024 - Jan 2025 (8 months)
Managed UK market paid search on Google Ads and Bing via SA360 across multiple markets with ~£/$100,000 monthly budget, optimized bidding strategies for ROI, and produced regular client reports and Looker Studio/Datorama dashboards.
Performance Marketing Analyst
Assembly Global
Nov 2023 - May 2024 (6 months)
Created and optimized multi-channel campaigns (Google, Meta, Snapchat, TikTok) for MENA clients, conducted competitor and keyword research, managed budgets and bidding to hit KPIs, and prepared weekly performance reports.
Performance Marketing Executive
Havas Media
Jan 2022 - Oct 2023 (1 year 9 months)
Managed APAC PPC and social campaigns across Google, Meta, Snapchat, TikTok and LINE, performed daily account optimizations, keyword research, and cross-channel campaign development to improve KPIs and ROI.
Education
Degrees, certifications, and relevant coursework
Jawaharlal Nehru Architecture and Fine Arts University
Bachelor of Technology, Technology
Bachelor of Technology from Jawaharlal Nehru Architecture and Fine Arts University (JNAFAU) in Hyderabad.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
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