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poornima prashar

@poornimaprashar

Growth & Sales Operations specialist building outbound infrastructure to generate high-quality B2B pipelines.

India
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What I'm looking for

I’m looking to own RevOps and outbound growth end-to-end—building reliable deliverability, global pipeline engines, and data-backed multi-channel programs that turn signals into SQLs and closed-won deals.

I’m a Growth & Sales Operations Specialist who builds scalable outbound acquisition engines and revives dormant pipelines into consistent, high-quality deal flow. In my current role, I generated 9–10 new clients in the first 60 days by architecting end-to-end outbound infrastructure and executing data-driven multi-channel outreach across US, EU, and LATAM.

I combine hands-on email deliverability (SPF, DKIM, DMARC), domain and mailbox infrastructure (rotation, provisioning, SMTP setup, warm-up systems), and campaign optimization to improve inbox placement and reduce spam risk while complying with GDPR. Before this, at Alep Digital, I owned lead generation and customer success across international SaaS/B2B clients—improving email engagement (20% to 85% open rates), supporting deal closures, and driving recurring upsells—while also building outbound sales frameworks and training teams to stay customer-centric.

Experience

Work history, roles, and key accomplishments

JS
Current

Growth & Sales Operation Lead

JobsToday World SL

Oct 2025 - Present (8 months)

Led outbound infrastructure and deliverability from scratch, generating 9–10 new clients in the first 60 days and reviving a dormant pipeline after 9 months. Built a multi-domain, multi-mailbox email engine (SPF/DKIM/DMARC, SMTP warm-up) and scaled ABM/multi-channel sequences for staffing firms across the US, EU, and LATAM.

AD

Lead Generation & Support Lead

Alep Digital

Aug 2021 - Oct 2025 (4 years 2 months)

Managed full-cycle lead generation and customer support for SaaS/B2B clients, supporting accounts including HireDNA, Sprinkler, Gong, and ContractPod. Improved cold email engagement (20% opens to 85+%), helped close three strategic deals, and delivered $2,000–$3,000 quarterly upsells.

JH

Social Media & B2B Sales

Jumpin Heights

Mar 2020 - Jul 2021 (1 year 4 months)

Managed social media and B2B sales for a government-certified extreme adventure sports brand, maintaining a 90%+ response rate on inbound queries. Negotiated and closed bulk bookings (₹7,00,000+ monthly revenue), executed influencer campaigns reaching up to 1M users, and managed on-ground activations with budgets up to ₹10,00,000.

AO

Marketing Executive

Amity University Online

May 2018 - Feb 2020 (1 year 9 months)

Led vendor partnerships and performance marketing campaigns to generate qualified leads for online programs. Coordinated agencies and PR, ran content and email campaigns to improve inquiries/conversions, and executed A/B testing on Google Ads to inform optimization.

PA

Event Manager

PMG Asia

Feb 2017 - Apr 2018 (1 year 2 months)

Managed promotional and setup teams for PAN-India product launches of Google Pixel 1 & 2, including in-market and airport activations. Supported YouTube Go promotion across Delhi & NCR and helped drive in-time sales through targeted customer engagement.

Education

Degrees, certifications, and relevant coursework

RS

Ryan International School

Completed a High School Diploma at Ryan International School in 2013.

GU

Google Digital Unlocked

Digital Unlocked Certificate

Earned a Google Digital Unlocked certificate.

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