poornima prashar
@poornimaprashar
Growth & Sales Operations specialist building outbound infrastructure to generate high-quality B2B pipelines.
What I'm looking for
I’m a Growth & Sales Operations Specialist who builds scalable outbound acquisition engines and revives dormant pipelines into consistent, high-quality deal flow. In my current role, I generated 9–10 new clients in the first 60 days by architecting end-to-end outbound infrastructure and executing data-driven multi-channel outreach across US, EU, and LATAM.
I combine hands-on email deliverability (SPF, DKIM, DMARC), domain and mailbox infrastructure (rotation, provisioning, SMTP setup, warm-up systems), and campaign optimization to improve inbox placement and reduce spam risk while complying with GDPR. Before this, at Alep Digital, I owned lead generation and customer success across international SaaS/B2B clients—improving email engagement (20% to 85% open rates), supporting deal closures, and driving recurring upsells—while also building outbound sales frameworks and training teams to stay customer-centric.
Experience
Work history, roles, and key accomplishments
Growth & Sales Operation Lead
JobsToday World SL
Oct 2025 - Present (8 months)
Led outbound infrastructure and deliverability from scratch, generating 9–10 new clients in the first 60 days and reviving a dormant pipeline after 9 months. Built a multi-domain, multi-mailbox email engine (SPF/DKIM/DMARC, SMTP warm-up) and scaled ABM/multi-channel sequences for staffing firms across the US, EU, and LATAM.
Lead Generation & Support Lead
Alep Digital
Aug 2021 - Oct 2025 (4 years 2 months)
Managed full-cycle lead generation and customer support for SaaS/B2B clients, supporting accounts including HireDNA, Sprinkler, Gong, and ContractPod. Improved cold email engagement (20% opens to 85+%), helped close three strategic deals, and delivered $2,000–$3,000 quarterly upsells.
Social Media & B2B Sales
Jumpin Heights
Mar 2020 - Jul 2021 (1 year 4 months)
Managed social media and B2B sales for a government-certified extreme adventure sports brand, maintaining a 90%+ response rate on inbound queries. Negotiated and closed bulk bookings (₹7,00,000+ monthly revenue), executed influencer campaigns reaching up to 1M users, and managed on-ground activations with budgets up to ₹10,00,000.
Marketing Executive
Amity University Online
May 2018 - Feb 2020 (1 year 9 months)
Led vendor partnerships and performance marketing campaigns to generate qualified leads for online programs. Coordinated agencies and PR, ran content and email campaigns to improve inquiries/conversions, and executed A/B testing on Google Ads to inform optimization.
Event Manager
PMG Asia
Feb 2017 - Apr 2018 (1 year 2 months)
Managed promotional and setup teams for PAN-India product launches of Google Pixel 1 & 2, including in-market and airport activations. Supported YouTube Go promotion across Delhi & NCR and helped drive in-time sales through targeted customer engagement.
Product Promoter
Cheil India
Jan 2016 - Jan 2017 (1 year)
Conducted product sales/promotions for Samsung, Dell, and Lenovo, supporting local partner planning and mall-market activations. Organized and managed on-the-ground teams and promotional events across local and outstation locations.
Event Manager
Wizcraft India
Mar 2014 - Oct 2015 (1 year 7 months)
Coordinated recording and pre-event planning for a STAR PLUS event (Hare Krishna Mahotsav). Coordinated with the STAR crew and celebrity managers to keep schedules aligned and ensure smooth event execution.
Education
Degrees, certifications, and relevant coursework
Ryan International School
Completed a High School Diploma at Ryan International School in 2013.
Google Digital Unlocked
Digital Unlocked Certificate
Earned a Google Digital Unlocked certificate.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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