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Polina Usacheva

@polinausacheva

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I build BI dashboards and data workflows that improve sales efficiency, reporting speed and strategic decisions.

Austria

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At PlanRadar, I build custom BI dashboards that increased sales-team efficiency by 50% and streamlined data workflows to reduce financial reporting time by 30%.

I've led seven cross-departmental projects concurrently, working with datasets exceeding 10 million records each. My work combines SQL, Python, AI/ML-driven analytics, dashboard design, and data storytelling to turn complex data into stakeholder-oriented insights.

Previously at Rosbank, I managed an 8TB database across five data sources, maintained real-time business intelligence dashboards, and improved targeted marketing efficiency by 5% through customer segmentation.

My experience also includes sales forecasting, supply-chain analytics, financial modelling, market research, and influencer-market analytics. As a Yoloco Analytics Consultant, I've developed an NSS-tracking mechanism across five platforms and analysed Russia's influencer market covering 250M influencers.

Experience

Work history, roles, and key accomplishments

Current

Analytics Consultant

Current

Yoloco

Jun 2023 - Present (3 years 2 months)

Al-driven analytics for influencer marketing across Instagram, YouTube, TikTok, Facebook, LinkedIn, Telegram, VK. Enhanced brand perception by 70% through developing NSS-tracking mechanism for 5 platforms. Led analysis of Russia's influencer market 2020-2024, covering 250M influencers across 4 platforms, and created a data model projecting trends through 2029.

AI Analytics Influencer Marketing Data Modeling Social Media Analytics

Current

Senior Business Intelligence Analyst

Current

PlanRadar

Jul 2021 - Present (5 years 1 month)

Increased sales team's efficiency by 50% through custom BI dashboards. Achieved a 30% reduction in financial reporting time by streamlining data workflows. Led 7 cross-departmental projects with datasets exceeding 10 million records each.

SQL Python BIツール Dashboarding Data Visualization Project Management

Senior Data Analyst

Rosbank

Apr 2021 - Jul 2021 (3 months)

Managed a database of 8TB, handling data from 5 sources. Developed and maintained dashboards for real-time business intelligence insights. Optimized customer segmentation, resulting in a 5% increase in targeted marketing efficiency.

SQL Python Tableau Superset AWS Clickhouse PostgreSQL Data Extraction NLP Google Sheets Zoho CRM

Data Analyst

TSUM Department Store

Nov 2017 - Mar 2021 (3 years 4 months)

Enhanced sales forecasting accuracy by 20% by implementing advanced analytics for monitoring customer behaviour. Optimized supply chain analytics, improving inventory turnover rate by 15%. Achieved a 30% increase in customer support satisfaction by implementing new reporting and data visualization techniques using Power BI.

Data Analysis Data Visualization Power BI Sales Forecasting Supply Chain Analytics Customer Support

Junior Analyst, Business Development

VTB Bank

Sep 2016 - Jun 2017 (9 months)

Increased market penetration by 10% by analysing opportunities for strategic expansion in target regions. Reduced budget overruns by 33% by optimizing cost control processes for 5 subsidiary banks in CIS region.

Market Analysis Strategic Planning Cost Control Financial Analysis

Intern, Business Valuation

Alfa Bank

Apr 2015 - May 2015 (1 month)

Improved project return forecasting accuracy by 15% by conducting financial modelling to predict risks and returns. Improved stakeholder engagement, increasing presentation effectiveness by 40% by preparing detailed reports for $1M projects.

Financial Modeling Risk Analysis Forecasting Stakeholder Engagement Reporting