I lead omnichannel innovation at Havas Media Network, bringing a technical, analytical approach to digital marketing, data, and strategy.
I've progressed at Havas Media Network from Digital Precision Expert to Senior Consultant and now Omnichannel Innovation Lead, working across predictive models, data management, multichannel marketing, growth strategy, and online advertising.
My programmatic background also includes roles at IPG Mediabrands and Publicis Media, alongside Google Ads campaign management, keyword research, predictive marketing, performance optimization, and reporting at Italiaonline.
