Open to opportunities

Paula User

@paulauser5

Message

I build data-informed content strategies that grow audiences, strengthen brands, and convert engagement into revenue.

Spain

Message

What I'm looking for

I'm seeking opportunities as a Content Strategist, Content Marketing Manager, Social Media Strategist, or Digital Content Specialist, where I can build engaging, data-informed content ecosystems that strengthen brand identity, grow audiences, and improve performance.

At Structure, I developed organic content strategy across LinkedIn, Instagram, TikTok, YouTube, and Facebook, grew Instagram by 10,000+ followers in three weeks, and converted 20+ prospects into paying clients, contributing over €15,000 in revenue.

I've also combined sales, customer care, and marketing at Disneyland Paris, where I exceeded monthly sales targets by 150%+ and generated €10,000+ in sales per booking. I bring multilingual communication, customer-journey thinking, SEO, CRO, and audience research to content that connects and performs.

Experience

Work history, roles, and key accomplishments

Current

Content/Creative Strategist and Copywriter

Current

Structure

Jan 2026 - Present (7 months)

Developed organic content strategy across social platforms using POEM framework, managed content calendars, produced SEO-optimized articles and conversion-focused copy. Grew Instagram audience by over 10,000 followers in three weeks and converted 20+ prospects into clients, contributing to over €15,000 in revenue.

Content Strategy Social Media Strategy Copywriting SEO CRO Market Research Audience Insights E commerce Strategy Content Planning Community Management Instagram TikTok LinkedIn Facebook YouTube

Senior Sales, Customer Care and Marketing Specialist

Disneyland Paris

Jan 2022 - Dec 2025 (3 years 11 months)

Co-developed content strategy for ChezCast project with QR code activation, localized content for Spanish market, and supported marketing initiatives. Consistently exceeded monthly sales targets by 150%+, generating €10,000+ in sales per booking and ranking among top-performing advisors.

Content Strategy Localization Customer Service Sales Marketing Market Research Benchmarking Customer Journey Mapping

Senior Sales and Marketing Associate

UGG (Deckers France)

Jan 2018 - Dec 2022 (4 years 11 months)

Designed strategic product displays and window presentations to drive engagement and maximize sales. Managed product pricing, led onboarding and training of new employees, and used product knowledge to overcome objections and close sales.

Visual Merchandising Sales Customer Relationship Management Product Knowledge Pricing Training Onboarding