Ellen Kümmel
@ellenkmmel
I build high-retention social strategies and cinematic content that drive engagement and sales intent.
SpainWhat I'm looking for
I've developed end-to-end content strategies for international brands including Dove and Ogilvy, producing UGC and cinematic video content that achieved organic reaches of 10k+ views. I combine authentic storytelling with data-backed trend analysis to build content audiences want to watch and share.
At demicon GmbH, I led content strategy and execution for an IT consultancy, optimizing digital content for SEO and social algorithms to increase lead generation. I've also managed social media for Medicross Lab Group, translating complex health topics into accessible educational and lifestyle content while refining content pillars through engagement data.
Experience
Work history, roles, and key accomplishments
Freelance Content Strategist & Manager
Self Employed
Jan 2022 - Present (4 years 8 months)
Developed and executed end-to-end content strategies for international brands, producing high-performance UGC and cinematic video content. Managed community engagement and implemented automated workflows to increase conversion rates.
Education
Degrees, certifications, and relevant coursework
Northern Business School
Bachelor of Arts, Security Management
2018 - 2021
Pursued a Bachelor of Arts in Security Management, focusing on risk assessment and information governance.
Academy Fashion & Design
Bachelor of Arts, Fashion & Design Management
2017 - 2018
Enrolled in a Bachelor of Arts in Fashion & Design Management program, which was not completed.
Availability
Location
SpainAuthorized to work in
Job categories
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