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PR@paragramteke
Experienced growth manager driving brand strategy and operational efficiency.
IndiaI am a results-driven professional with nearly five years of experience in process enhancements and cross-functional collaboration, primarily in operations, logistics, and brand management. My journey has been marked by a commitment to driving operational efficiency and delivering customer insights, which I believe are crucial for any successful business.
At Curefoods, I led the development of new products and strategies that resulted in a remarkable 40% year-over-year growth. My strategic approach to brand management has been instrumental in launching new products and optimizing market positioning, as evidenced by my success in scaling the HRX Rolls brand across multiple cities in record time. I thrive in dynamic environments where I can leverage my skills in process optimization and customer experience enhancement to achieve impactful results.
Throughout my career, I have consistently demonstrated my ability to lead teams, manage operations, and implement effective strategies that drive growth and customer satisfaction. I am passionate about creating high-performance cultures and am eager to bring my expertise to new challenges in the FinTech, Start-ups, and Consumer Goods sectors.
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Work history, roles, and key accomplishments
Curefoods
Jun 2024 - Present (1 year 5 months)
Led product development and go-to-market strategies, achieving 40% YoY growth and successfully launching the HRX Rolls brand across multiple cities in under three months. Optimized menu listings to enhance customer engagement and drive business growth.
SnapMint Credit Advisory Pvt. Ltd.
Oct 2022 - Apr 2024 (1 year 6 months)
Spearheaded process development to reduce fraud applications and optimize stock projection accuracy, enhancing customer experience and operational scalability. Managed logistics and collaborated with merchants to drive customer acquisition.
RebelFoods
Aug 2021 - Sep 2022 (1 year 1 month)
Drove 41% YoY growth by repositioning the brand through customer research and new strategies. Launched a Premium North Indian Brand contributing significantly to business growth within months.
Testbook
Sep 2019 - Jun 2021 (1 year 9 months)
Scaled the online live class category, doubling production and increasing student engagement. Transitioned to a WFH model during the pandemic, significantly expanding the team and production capacity.
Cofoz: A Meal Kit Delivery
Jul 2017 - Jul 2019 (2 years)
Launched a meal kit delivery service, securing angel investment and scaling operations. Collaborated with culinary teams to create market-fit products and led marketing activities.
Degrees, certifications, and relevant coursework
IGBachelor of Technology, Chemical Engineering
2013 - 2017
Pursued a Bachelor of Technology in Chemical Engineering, focusing on the principles of chemical processes, materials science, and engineering design. Developed skills in problem-solving and analytical thinking, preparing for a career in various engineering fields.
Software and tools used professionally
IndiaYou can contact Parag and 90k+ other talented remote workers on Himalayas.
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