Otávio Janoski
@otviojanoski
VP of RevOps and Growth executive building capital-efficient B2B growth engines and AI-native GTM systems.
What I'm looking for
I’m a strategic, P&L-oriented B2B & B2C Marketing, Growth, and RevOps leader with 8+ years of experience building capital-efficient acquisition models and high-yield GTM playbooks. I balance high-level strategy with hands-on execution to help fast-growing Series A/B scale-ups move faster and earn more.
In my most recent role as VP of RevOps (co-founder, Essenti.IA), I led the GTM for an AI agent that creates other AI sales agents—owning the full-cycle path from MVP to market launch. I generated 7-figure ARR by architecting zero-to-one commercial infrastructure, scaling growth systems, and turning a manual motion into a frictionless PLG model.
I’ve also driven measurable growth through performance marketing and go-to-market engineering—scaling triple-digit YoY growth and 7-figure ARR while leading a 45-person cross-functional team using a high-performance squad strategy. I’ve governed multi-segment media investment, refined ICP architecture, and improved unit economics through LTV/CAC optimization and cohort analytics.
My approach blends AI/MarTech and RevOps fundamentals: multi-agent systems for rapid MVP delivery, low-code automation, CRM infrastructure, PLG deployments, and partner-led revenue-share ecosystems. I’m energized by building repeatable revenue architecture—then orchestrating teams to execute it with speed, discipline, and cash-flow governance.
Experience
Work history, roles, and key accomplishments
VP of RevOps
Essenti.IA
Jan 2024 - Jan 2026 (2 years)
Led the GTM of an AI agent product, defining the technical roadmap and autonomous agent architecture from MVP through market launch. Generated 7-figure ARR, reduced time-to-value from 6 months to 24 hours, and acquired 400+ B2B clients with $0 CAC using a partner-led revenue-share ecosystem.
Advisor
Fullzion
Jul 2024 - Dec 2025 (1 year 5 months)
Provided portfolio strategy, paid media guidance, and founder mentorship for a B2B performance marketing and growth consultancy. Drove 3.6x average revenue growth for 100+ agency and SMB owners through positioning, GTM engineering, and inbound architecture.
VP of Growth & GTM
Fullzion
Apr 2023 - Jul 2024 (1 year 3 months)
Scaled B2B performance marketing and growth by leading a 45-person cross-functional team under a high-performance squad strategy. Grew triple-digit YoY with 7-figure ARR, governed a 7-figure annual media investment across 40+ segments, and tripled average contract value by refining ICP architecture.
VP of Growth & GTM
Adix
Jun 2020 - Apr 2023 (2 years 10 months)
Led lead generation and vertical growth through niched marketing, scaling the portfolio to 70+ active SMBs. Achieved 200% business expansion and a 24+ month client LTV by building predictable lead generation infrastructure and improving cohort analytics and customer onboarding for retention.
Founder & Operator
Local Food Service
Jan 2018 - Feb 2020 (2 years 1 month)
Bootstrapped a direct-to-consumer food commerce venture and pivoted it into a catering and event service for premium auto dealerships. Managed end-to-end sales, local marketing, and client negotiations.
Reserve Officer Training
Brazilian Army
Jan 2020 - Present (6 years 6 months)
Completed reserve officer training focused on crisis management, high-pressure decision-making, and squad management.
Education
Degrees, certifications, and relevant coursework
UniCesumar
Commercial Management (Bachelor-level Coursework), Commercial Management
2022 - 2023
Studied commercial management at UniCesumar from 2022 to 2023 before voluntarily withdrawing to pursue professional opportunities.
G4 Educação
Executive Program Certificate, Business Operations
2023 - 2023
Completed an in-person executive program focused on business operations and financial discipline.
G4 Educação
Executive Business Management Certificate, Business Management
2025 -
Completed a 12-month executive business management program (147 hours) through G4 Educação.
State University of Ponta Grossa (UEPG)
Bachelor-level Law (Incomplete), Law
2019 - 2022
Completed bachelor-level Law coursework at UEPG from 2019 to 2022 before voluntarily withdrawing to pursue professional opportunities.
Availability
Location
Authorized to work in
Job categories
Skills
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