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Murilo Marques

@murilomarques

Growth leader at quickresults.ai building AI automation systems; drove 5x annual growth at Loft and cut CAC by 70%.

At quickresults.ai, I built the practice’s acquisition engine from zero, from positioning and landing pages to paid search tests and direct outreach. I also built AI workflows that cut document drafting time by 60% and reduced a residential auction cycle from 45 to 18 days.

At Huspy, I drove operations and revenue as annualized revenue scaled from $0.5M to $50M across the UAE and Spain. I led the company’s first M&A transaction and improved customer experience, taking NPS from negative to above industry average.

At Loft, I was the first growth hire and built the acquisition engine, contributing to 5x year-over-year growth and a 70% reduction in CAC. Earlier, I owned go-to-market strategy and distribution channels at Moip by PagSeguro, and supported fundraising and portfolio intelligence at Monashees Capital.

Experience

Work history, roles, and key accomplishments

Current

AI and Operations Consultant

Current

Quickresults.ai

Jan 2025 - Present (1 year 10 months)

Built the practice's own acquisition engine from zero, including positioning, website, landing pages, paid search tests, and direct outreach. Engaged by a law firm as a fractional operations executive to lead AI and operations transformation, cutting document drafting time by 60% and freeing 4 FTEs for higher-value work.

AI Automation Operations Acquisition Landing Pages Paid Search Direct Outreach Process Redesign Research Agents Workflow Automation

Full-time parenting

Career Break

Feb 2024 - Dec 2024 (10 months)

Relocated from the UAE to Brazil and went hands-on with LLMs, AI agents and workflow automation.

LLM AI Agents Workflow Automation

Director of Operations

Huspy

Feb 2021 - Jan 2024 (2 years 11 months)

Drove operations and revenue as annualized revenue scaled from $0.5M to $50M across the UAE and Spain. Ran weekly growth and business reviews, monthly business reviews, quarterly OKRs, annual planning and budget.

Operations Revenue Growth OKRs Budgeting P&L Cash Management Hiring Performance Cycles M&A Process Redesign NPS Improvement AI Chatbots Speed To Lead

Growth Director (1st Hire)

Loft

Jan 2019 - Feb 2021 (2 years 1 month)

Built the acquisition engine from the ground up and led demand generation across all business units, growing 5x year over year. Ran around 25 experiments per quarter on roughly 10,000 leads a month across ads, landing pages, lead forms and CRM journeys.

Growth Strategy Demand Generation Experimentation CRM Email Marketing Marketing Automation Funnel Optimization CAC Reduction Data Science Collaboration

Senior Growth Manager

Moip by PagSeguro

Feb 2015 - Feb 2019 (4 years)

Owned go-to-market strategy, distribution channels and pricing, lifting sales efficiency by 50% and doubling revenue. Built the business case for an outbound channel to mid-sized merchants; pilot results secured an additional $2M from investors and the new customers showed an estimated 5x higher LTV.

Go To Market Distribution Channels Pricing Outbound Sales Customer Acquisition Google Ads Meta Ads SEO Content Marketing Data Driven Marketing Lead Generation Board Reporting

Senior Associate

Monashees Capital

Jan 2013 - Jan 2015 (2 years)

Supported fundraising that grew fund commitments by more than 200%, working on investor materials and LP communication. Structured the fund's portfolio intelligence area and supported KPI tracking across portfolio companies.

Fundraising Investor Relations Portfolio Intelligence KPI Tracking Deal Analysis Board Reporting

Analyst Trading, Proprietary Desk

Itaú BBA

Jan 2012 - Dec 2012 (11 months)

Traded Brazilian fixed income bonds and futures and managed fixed and floating rate exposure across futures, options, swaps and government bonds. Automated real-time exposure and day-trade calculations in Excel.