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ophelia saif

@opheliasaif

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Digital product owner at Wolters Kluwer who modernized API integrations and delivered enterprise platform enhancements.

United States

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At Wolters Kluwer, I led multi-workstream digital delivery across engineering, UX, QA, and business teams. I modernized API integrations and strengthened interoperability across enterprise systems and downstream financial platforms.

At LTIMindtree, I managed website operations and enhancement programs across multiple SCJ brand sites. I partnered with Ogilvy & Mather and internal teams on UX updates, content refreshes, and digital experience improvements.

At Dental Assisting National Board (DANB) & DALE Foundation, I managed inbound marketing programs and website reviews. I also designed and implemented a targeted keyword and SEO strategy that increased online course sales.

Earlier at Robert Bosch Tool Corporation, I managed CRM-driven campaigns and helped establish campaign automation and customer data workflows. I also managed CMS operations, product content, and product data governance across digital channels.

Experience

Work history, roles, and key accomplishments

Principal Consultant — Digital Project Manager / Web & Content Delivery Lead

LTIMindtree

Jan 2017 - Dec 2025 (8 years 11 months)

Managed global website operations and enhancement programs across multiple SCJ brand sites. Partnered with Ogilvy & Mather and internal SCJ teams to deliver UX updates, content refreshes, navigation improvements, and digital experience enhancements.

Web Operations Content Management UX Program Management Stakeholder Management Ecommerce SEO Content Optimization Project Management Wrike Microsoft Project Smartsheet Jira Confluence Azure DevOps Figma Miro

Lead Product Owner

Wolters Kluwer

Aug 2022 - Nov 2025 (3 years 3 months)

Led multi-workstream digital delivery across engineering, UX, QA, and business teams, ensuring on-time execution of platform enhancements. Coordinated enterprise-level delivery planning, sprint execution, dependency management, and release readiness.

Digital Delivery Engineering UX QA Business API Integration Enterprise Systems Backlog Governance UAT coordination Stakeholder Communication

Marketing Project Manager

Dental Assisting National Board (DANB) & DALE Foundation

Jan 2016 - Dec 2017 (1 year 11 months)

Managed inbound marketing programs for both DANB and the DALE Foundation, supporting certification awareness and online course enrollment. Conducted full website reviews and delivered UX and content recommendations to improve navigation, clarity, and conversion paths.

Inbound Marketing UX Content Recommendation Digital Advertising Paid Search SEO Keyword Strategy Survey Design Data Analysis

E-commerce Project Manager

Juice Interactive

Jan 2015 - Dec 2016 (1 year 11 months)

Managed the full lifecycle of the Real Techniques e-commerce website build, including requirements, UX workflows, and shopping cart process design. Created detailed user workflows and experience maps to guide design and development teams.

Ecommerce Requirements Gathering UX Workflows Cart Design Project Management Client Communication Cross functional Coordination Digital Launch

Digital Marketing Manager

Robert Bosch Tool Corporation

Jan 2011 - Dec 2015 (4 years 11 months)

Led requirements and workflow design for a custom CRM infrastructure (AgileOne), centralizing campaign automation and customer data. Managed CRM-driven campaigns, including email, automated workflows, segmentation triggers, and lifecycle journeys.

CRM Marketing Automation Email Marketing Segmentation Lifecycle Journeys SEO PPC Campaign Management Analytics Training

Brand Content Administrator

Robert Bosch Tool Corporation

Jan 2007 - Dec 2011 (4 years 11 months)

Managed large-scale CMS operations (SharePoint), coordinating content, design, and development updates across a 20,000 product portfolio. Supported go-to-market launches, partnering with product managers, brand managers, packaging teams, and sales teams.

CMS SharePoint Content Management Product Governance MDM WordPress SEO Cross functional Coordination Launch Readiness

Pricing & Promotions Analyst

Robert Bosch Tool Corporation

Jan 2004 - Dec 2007 (3 years 11 months)

Managed national promotions, pricing analysis, and marketing strategies. Improved decision-making for six managers by creating detailed sales data reports, contributing to a 30% sales increase.

Pricing Analysis Promotion Marketing Strategy Sales Reporting Decision Support