Shubham Kumar
@shubhamkumar23
Marketing specialist driving growth through data-driven digital strategies.
CanadaWhat I'm looking for
I am a marketing specialist with six years of experience in digital marketing, SEO optimization, and CRM management, focused on driving brand visibility and lead generation.
I have implemented SEO, PPC, and A/B testing strategies that increased web traffic and conversions, and I streamlined CRM processes using Adobe Marketo to grow lead volume and revenue.
My background includes hands-on social media management, content creation, analytics with Google Analytics and SEMrush, and campaign execution across channels, supported by certifications in Marketo and Salesforce Marketing Cloud.
I take a data-driven, strategic approach to translate analytics into actionable recommendations, optimize performance, and build strong client and team collaboration.
Experience
Work history, roles, and key accomplishments
Social Media Intern
Coexistence Films
Dec 2024 - Present (10 months)
Create and schedule content (trailers, BTS, project highlights) to grow audience reach and engagement; analyze content calendars and KPIs to optimize social strategy.
Digital Marketing Manager
Vidooly Media Tech Pvt. Ltd.
Jun 2018 - Aug 2024 (6 years 2 months)
Led SEO, PPC, and CRM initiatives to drive traffic and conversions, achieving a 12% increase in web traffic, 5% lift in lead volume, and 3% revenue uplift through Marketo and testing.
Education
Degrees, certifications, and relevant coursework
GCGeorge Brown College
Post Graduate Diploma, Business Analytics
2024 - 2024
Post Graduate Diploma in Business Analytics completed at George Brown College in 2024 with a focus on data-driven decision making and analytical methods.
GCGeorgian College
Post Graduate Diploma, Marketing Management
2023 - 2023
Post Graduate Diploma in Marketing Management completed at Georgian College in 2023 with emphasis on marketing strategy and campaign management.
GUGuru Gobind Singh Indraprastha University
Bachelor of Commerce (Honours), Commerce
2015 - 2018
Bachelor of Commerce (Honours) degree completed at IP University with foundational studies in commerce and business principles.
Tech stack
Software and tools used professionally
Availability
Location
CanadaAuthorized to work in
Job categories
Skills
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