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NUBI BABATUNDE

@nubibabatunde

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Experienced business development and operations leader driving revenue growth and client retention.

Nigeria

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What I'm looking for

I seek a leadership role where I can drive revenue growth, improve processes, mentor teams, and apply data-driven business development strategies in a collaborative environment.

I am a results-driven business development and operations leader with strong experience in sales, marketing, CRM platforms (HubSpot, Salesforce, Apollo) and Microsoft Office. I have a track record of improving processes and delivering measurable revenue and retention gains.

As a General Manager and former Business Development Manager/Team Lead, I have led teams, developed marketing plans, negotiated contracts, and implemented data-driven strategies that produced double-digit improvements in sales, client retention, and operational efficiency.

I hold a Master of Technology in Agricultural Finance and a Bachelor of Technology in Agricultural and Resource Economics, and I continually upskill with certifications in HubSpot content marketing, Python for data science, SEO, and IBM Data Science (in view). I am collaborative, organized, and focused on delivering measurable business outcomes.

Experience

Work history, roles, and key accomplishments

Current

General Manager

Current

Smithswork Agro Service Limited

Jan 2022 - Present (3 years 9 months)

Direct and supervise business operations, implemented improvements that increased quarterly sales by 15% and drove a 20% increase in client retention over 12 months.

Business Operations Sales Strategy Salesforce Microsoft Excel Marketing Planning Negotiation Market Analysis

Business Development Manager

SellOff.ng

Jan 2021 - Jan 2022 (1 year)

Defined business strategies and roadmaps that increased departmental performance by 20% and converted leads at a 30% rate through multi-channel outreach.

Business Development Lead Generation CRM Email Marketing Report Writing

Business Analyst

Page Financials and International Services

Jan 2019 - Jan 2021 (2 years)

Drove a 50% increase in website traffic via targeted digital campaigns and SEO, generated 100+ qualified leads monthly with a 30% conversion rate and maintained a 95% customer satisfaction rate.

Market Research Digital Marketing SEO Lead Generation Data Analysis CRM Customer Service Team Coordination

Business Development Manager

Green-Ivory Global Resources

Jan 2016 - Jan 2019 (3 years)

Generated 150+ leads monthly with a 30% conversion rate, coordinated sales and marketing to exceed targets by 15% and supported launch of two successful product lines.

Lead Generation Sales & Management Market Research Product Launch Client Acquisition Team Leadership Reporting Customer Relationship Management

Education

Degrees, certifications, and relevant coursework

Federal University of Technology Akure

Master of Technology, Agricultural Finance

2020 - 2023

Completed a Master of Technology in Agricultural Finance with honours, focusing on financial aspects of agricultural systems and resource allocation.

Federal University of Technology Akure

Bachelor of Technology, Agricultural and Resource Economics

2011 - 2016

Grade: Second Class Upper Division

Earned a Bachelor of Technology in Agricultural and Resource Economics with Second Class Upper Division honours, emphasizing agricultural economics and resource management.