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Nimra Khan

@nimrakhan3

Digital strategist and content specialist driving brand growth through data-driven marketing.

Pakistan
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What I'm looking for

I seek a senior marketing role where I can lead data-driven digital strategies, manage cross-functional teams, and deliver measurable brand growth in a collaborative culture.

I am a passionate, detail-oriented digital strategist and content specialist with experience across fashion, e-commerce logistics, hospitality, banking, and social commerce.

I craft content and marketing strategies that drive brand visibility, lead generation, and customer engagement, and I lead digital campaigns including SEO, paid ads, and analytics to optimize performance.

I have led marketing teams, overseen creative production, managed PR and events, and collaborated with sales to align marketing with revenue goals, delivering measurable results such as a 30% website traffic increase.

I bring strong communication, leadership, and cross-functional collaboration skills, backed by formal training in fashion marketing and multiple digital marketing certifications.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

Lahore University of Management Sciences logoLS

Lahore University of Management Sciences

Certificate, Digital Marketing

Completed a short program titled Digital Marketing Innovations in 2022.

University of Illinois logoUI

University of Illinois

Certificate, Digital Marketing

Completed the Digital Marketing Specialization in 2020, covering core digital marketing topics and tools.

Pakistan Institute of Fashion and Design logoPD

Pakistan Institute of Fashion and Design

Bachelor of Arts, Fashion Marketing and Merchandising

2013 - 2017

Completed a Bachelor of Arts in Fashion Marketing and Merchandising with focus on marketing, merchandising, and fashion industry practices.

Fashion Institute of Technology logoFT

Fashion Institute of Technology

Certificate, Fashion Marketing

Completed a Fashion Marketing Training Program in 2015 focused on fashion marketing principles and industry practices.

Tech stack

Software and tools used professionally

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