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Naufal EsbhaniNE
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Naufal Esbhani

@naufalesbhani

Sales and business development professional at HRSG, selling HRMS and technology solutions to clients.

Pakistan
Message

At HRSG – Innovative Business Solutions, I lead business development for technology solutions including HRMS, business analytics, IT infrastructure, and digital solutions. I manage the sales cycle from prospecting and solution scoping through proposals, pricing, and client negotiations.

At Foodpanda, I acquired 113% of the national new-vendor target in 2025. I managed a portfolio of 45+ accounts monthly and launched three new Shops categories: pharmacies, services, and fashion.

At Coca-Cola İçecek, I achieved 97% of my secondary sales target in 2020 and 103% in 2021. In 2021, I also achieved 63% growth in new outlets, 33% new cooler injections, and a 102% RED Score.

As a freelance Market Research Analyst for Euromonitor International, I conduct trade interviews and focus groups and analyze quantitative and qualitative data. My research covers industries including tobacco, beverages, staple foods, dairy, and cooking ingredients and meals.

Experience

Work history, roles, and key accomplishments

HS
Current

Senior Manager – Sales

HRSG – Innovative Business Solutions

Sep 2026 - Present (2 months)

Lead business development for technology solutions including HRMS, business analytics, IT infrastructure, and digital solutions. Manage the end-to-end sales cycle from lead generation to client negotiations.

Foodpanda logoFO

Area Sales Manager

Foodpanda

Dec 2021 - Aug 2026 (4 years 8 months)

Achieved highest new vendor acquisitions in 2025 nationally at 113%. Managed a portfolio of 45+ accounts monthly, driving order growth and non-commissionable revenue. Launched and scaled 3 new categories on the Shops platform.

Coca-Cola İçecek logoCE

Field Sales Executive

May 2019 - Dec 2021 (2 years 7 months)

Achieved 97% secondary sales target in 2020 and 103% in 2021. Achieved 63% growth in new outlets, 33% new cooler injections, and 102% RED Score in 2021. Developed 6 visiting 'Coke belts' in the area ensuring maximum availability and visibility.

Field Sales
Secondary Market Sales
Outlet Development
Cooler Management
RED Score
Availability
Visibility

Education

Degrees, certifications, and relevant coursework

MU

Microsoft, USA

Certified Microsoft Office Specialist (MOS) – Excel 2016, Microsoft Office

2017 -

Certified Microsoft Office Specialist (MOS) in Excel 2016, certified since December 2017.

IU

International Supply Chain Education Alliance (ISCEA), USA

Certified Supply Chain Analyst (CSCA), Supply Chain

2024 - 2029

Certified Supply Chain Analyst (CSCA) from the International Supply Chain Education Alliance (ISCEA), USA, valid from November 2024 to November 2029.

KL

Karachi School of Business & Leadership

Master of Business Administration, Business Administration

2024 - 2025

Grade: 3.36

Pursued a Master of Business Administration (MBA) at Karachi School of Business & Leadership, achieving a CGPA of 3.36.

IK

Institute of Business Administration, Karachi

Bachelor of Business Administration, Business Administration

2014 - 2018

Grade: 3.22

Completed a Bachelor of Business Administration (BBA) at the Institute of Business Administration, Karachi, with a CGPA of 3.22.

Tech stack

Software and tools used professionally

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