Looking for a job

namonda Halubili

@namondahalubili

Message

I build localized brand and revenue marketing campaigns across African markets.

Zambia

Message

What I'm looking for

I'm looking to build commercially impactful brand, product, demand-generation, or revenue marketing programs, using customer insights, localized go-to-market execution, and sales alignment to grow visibility, pipeline, and customer acquisition.

At Yellow Card, I lead event and sponsorship revenue marketing, creating go-to-market programs that generate qualified pipeline and align event activity with commercial targets. I’ve supported B2B and B2C demand generation across 20+ African markets, generating 200+ qualified leads monthly and improving MQL-to-SQL conversion by 75%.

I’ve also built product launches, sales enablement, ambassador networks, trade activations, and integrated campaigns for brands including GOtv, DStv, Pernod Ricard, Ballantine’s, Blue Band, and Ariel. I turn market, customer, and campaign data into localized strategies that strengthen visibility, optimize acquisition, and support growth.

Experience

Work history, roles, and key accomplishments

Current

Events and Sponsorships Revenue Marketing Manager

Current

Yellow Card

Jan 2026 - Present (9 months)

Develops and executes strategic event and sponsorship programs to drive brand visibility, pipeline generation, and revenue growth. Implements pre-, onsite, and post-event engagement strategies to nurture prospects from MQL to SQL to opportunity.

Go To Market Demand Generation Funnel Management Sales Alignment KPIs Account Based Marketing Partner Marketing

Lead B2B Product Marketing Associate

Yellow Card

Jan 2025 - Jan 2026 (1 year)

Translated product capabilities into commercially relevant messaging and executed integrated marketing campaigns. Worked with Sales and Business Development to refine product materials and support pitches, demonstrations, and proposals.

Product Positioning Messaging Integrated Campaigns Customer Insights Competitive Intelligence Market Research Product Launch Go To Market

Junior Associate - Brand Ambassadors & Trade Marketing

Yellow Card

Jul 2024 - Dec 2024 (5 months)

Identified influencers and thought leaders, developed strategic partnerships, and recruited and trained brand ambassadors. Drove community engagement strategies on Telegram and WhatsApp to increase installs and retention.

Influencer Partnerships Ambassador Management Training Community Engagement Market Expansion Stakeholder Engagement

Operations Assistant - Brand Ambassadors & Trade Marketing

Yellow Card

Jan 2024 - Jul 2024 (6 months)

Coordinated regional stakeholder engagement programs and supported community engagement initiatives. Managed stakeholder feedback and issue resolution processes to enhance customer experience and protect brand reputation.

Stakeholder Communication Brand Awareness Market Insights Customer Experience Project Management Campaign Execution

Assistant Brand Manager

X3M Ideas

Feb 2023 - Nov 2023 (9 months)

Supported development and execution of brand strategies for GOtv, DStv, and Pernod Ricard. Managed integrated marketing campaigns across traditional, digital, and experiential channels, coordinating creative concepts and execution plans.

Brand Strategy Portfolio Management Integrated Campaigns Brand Positioning Channel Marketing Creative Coordination

Brand Executive

X3M Ideas

May 2022 - Feb 2023 (9 months)

Coordinated multiple brand marketing activities and campaign deliverables across GOtv, DStv, and Pernod Ricard. Developed campaign reports and brand performance analyses, and monitored consumer behavior and market trends.

Project Management Campaign Management Marketing Analytics Consumer Insights Agency Management Stakeholder Management

Marketing and Executive Assistant

Agricomm Media and Marketing

May 2021 - Dec 2021 (7 months)

Coordinated relationships with key stakeholders and supported partnership engagement activities. Supported planning and execution of community outreach programs, events, and marketing campaigns, and developed marketing content.

Stakeholder Management Project Management Campaign Management Content Creation Marketing Insights Reporting

Trade & Activations Marketing Representative

Los Pepes Ibizo Marketing Group

Oct 2018 - Nov 2021 (3 years 1 month)

Designed and executed localized activations across multiple FMCG products including Ballantine's whiskey, blue band margarine, and Ariel washing powder. Facilitated sales product training sessions to improve field execution quality.

FMCG Activation Product Training Field execution