Mary Mwenda
@marymwenda
Community Engagement Officer at ZedPro Sports Foundation who brought in 50 pairs of donated boots through two organic campaigns.
ZambiaWhat I'm looking for
At ZedPro Sports Foundation, I built an organic lead-generation funnel from first interaction to conversion. Two campaigns I designed brought in 50 pairs of donated boots with zero ad spend, while organic posts drove more than 1 million views.
At Zambia YMCA, UNZA, I grew new-member sign-ups by 80% through first-year orientation outreach and kept 210 members engaged with a redesigned cadence of meetings, seminars and socials.
I started in newsrooms, anchoring bulletins and producing stories at Kwithu FM Radio before producing The Sauce at Digital Media Hub TV. I measure marketing by what it converts, not what it reaches, and I'm building my skills in Salesforce, Pardot and event ROI reporting.
Experience
Work history, roles, and key accomplishments
Community Engagement Officer
ZedPro Sports Foundation
May 2026 - Present (5 months)
Built an organic lead-generation funnel from first interaction to conversion, with two campaigns bringing in 50 pairs of donated boots with zero ad spend. Drove 1M+ organic views and grew following by 12% in one month.
Youth Chairperson
Zambia YMCA
Jan 2022 - Dec 2025 (3 years 11 months)
Grew new-member sign-ups by 80% through first-year orientation outreach, capturing 300+ people on site and reaching 250+ active members. Kept 210 members engaged through a redesigned cadence of meetings, seminars, and socials.
Producer, The Sauce
Digital Media Hub TV
Mar 2025 - Sep 2025 (6 months)
Led a team of 7 through 16 episode launches in six months, earning 498K+ views.
Intern Journalist
Kwithu FM Radio
Nov 2024 - Feb 2025 (3 months)
Anchored 15 prime-time bulletins and produced 20 stories for 3M+ listeners across Lusaka.
Chief Entertainment Editor
Lusaka Star Online Magazine
Sep 2023 - Nov 2024 (1 year 2 months)
Published 6 stories a month for web and social and edited the work of 5 writers in one consistent voice.
Education
Degrees, certifications, and relevant coursework
University of Zambia
Bachelor of Media and Journalism Studies, Media and Journalism Studies
Bachelor of Media and Journalism Studies from the University of Zambia, graduated in May 2026.
Tech stack
Software and tools used professionally
Availability
Location
ZambiaAuthorized to work in
Salary expectations
Social media
Job categories
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