At Shopflo by Pine Labs, I work with D2C brands on revenue, conversion, and retention opportunities. I advise founders through funnel analysis and Shopify storefront audits, and delivered account growth through insight-led upselling.
I built a Claude-powered churn-risk automation integrating HubSpot with a tracker, retaining at-risk accounts. I also analyze Google and Meta Ads performance and help merchants optimize discount strategy and cart merchandising.
At Sentisum, I designed and implemented a GenAI sentiment analysis solution that improved team efficiency. Earlier, at Oracle Solution Services (India) Private Limited, I designed custom reports and automated report-generation workflows; as a Business Analyst Intern at SprigHub, I worked on marketing data accuracy and dashboard UI mockups.
