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Myrella Allgayer

@myrellaallgayer

Casino operations leader at KTO Group, shaping product strategy and global partner negotiations.

Brazil
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At KTO Group, I led casino commercial operations, managing partner negotiations, revenue-sharing agreements, promotional budgets, and brand positioning. I also defined online product strategy and tracked profitability and revenue through interactive dashboards.

As Casino Manager and Senior Casino Coordinator, I coordinated promotional roadmaps, analyzed player data, and worked with CRM and Marketing teams. Earlier, I took ownership of daily casino operations, game configurations, releases, and campaign execution.

I began at KTO Group in customer support, progressing from Customer Support Agent to Shift Leader, where I oversaw agents, shift schedules, escalations, and service KPIs. My background also includes journalism, social media content, and bilingual customer relations across several countries.

Experience

Work history, roles, and key accomplishments

KTO Group logoKG

Head of Casino

Oct 2025 - Oct 2026 (1 year)

Commercial Leadership and Partner Management: Lead daily commercial negotiations with global and local partners, optimizing revenue-sharing agreements, promotional budgets, and brand positioning.
Product Strategy & Performance: Define and execute the online product strategy, directly tracking financial KPIs (profitability, revenue) through interactive dashboards.
People Management & Represen

KTO Group logoKG

Casino Manager

Sep 2023 - Oct 2025 (2 years 1 month)

Supported international partner negotiations, coordinated the promotional roadmap and analyzed player data to align strategic initiatives with CRM and Marketing teams. Managed team tasks and day-to-day operational workflows.

KTO Group logoKG

Senior Casino Coordinator

Jan 2023 - Sep 2023 (8 months)

Responsible for daily product operations, game cataloging, and promotional campaign execution, working directly with the CRM team to drive user engagement.

KTO Group logoKG

Casino Coordinator

Mar 2022 - Jan 2023 (10 months)

Operated as a one-person team, taking full ownership of daily operations, back-office game configurations, and daily game releases. Swiftly adapted to work with back-office tools while actively supporting the CRM team with campaign execution.

KTO Group logoKG

Customer Support Shift Leader

Nov 2021 - Feb 2022 (3 months)

Promoted to Shift Leader within the same year of joining, taking on team oversight and operational management. Led and mentored customer support agents, managing shift schedules, real-time ticket escalation, and team KPIs. Monitored service quality, response times and user satisfaction metrics.

KTO Group logoKG

Customer Support Agent

Mar 2021 - Oct 2021 (7 months)

Provided bilingual customer support across chat and email, resolving platform issues and user inquiries. Efficiently navigated internal support tools and player account management systems.

Oceania Cruises logoOC

Assistant Waitress

Dec 2019 - Apr 2020 (4 months)

Delivered high-standard hospitality service in a fast-paced, multicultural international environment. Developed strong adaptability, problem-solving, and cross-cultural communication skills under high pressure.

Oceania Cruises logoOC

Restaurant Attendant

Mar 2019 - Oct 2019 (7 months)

Worked as Restaurant Attendant at Oceania Cruises.

Worldpackers logoWO

Volunteer

Sep 2017 - Aug 2018 (11 months)

Managed social media content and bilingual customer relations across 6 countries. Enhanced cross-cultural agility, proactive communication, and resourcefulness in diverse team environments.
Worldpackers is a online travel social marketplace for people to find unique places where they can exchange their skills for accommodation.

Pré-campanha e campanha política municipal logoPM

Redatora, Social Media, Arte-finalista

Jul 2016 - Sep 2016 (2 months)

Redação para material impresso, revisão de textos para televisão, arte-finalista (adesivos, flyers, bandeiras) e responsável pela fanpage do candidato no Facebook.

PM

Estagiária na Secretaria de Comunicação

Prefeitura Municipal de Santa Maria

Oct 2014 - Feb 2015 (4 months)

Rádio-escuta de programas locais, clipping de jornais e online, produção de matérias jornalísticas, cobertura de eventos municipais.

EU

Repórter

Editora UFSM

Oct 2014 - Dec 2014 (2 months)

Produção de textos para a primeira edição da revista Estilo Editorial da Editora UFSM.

RA

Repórter

Revista Arco

Jan 2014 - Dec 2014 (11 months)

Elaboração de pautas, produção de textos, auxílio no planejamento da identidade gráfica de revista cultural e científica da Coordenadoria de Comunicação Social da UFSM.

AU

Bolsista/Repórter

Agência de Notícias UFSM

Jun 2012 - Dec 2013 (1 year 6 months)

Produção de textos e reportagens, elaboração de pautas, cobertura de eventos.

Education

Degrees, certifications, and relevant coursework

UM

Universidade Federal de Santa Maria

Bacharelado em Comunicação Social - Jornalismo, Comunicação e Jornalismo

2011 - 2014

Tech stack

Software and tools used professionally

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