At TQJ–TodosQueremJogar, I developed and launched casino offers and sportsbook-to-casino campaigns, refining them based on cost, risk, return rate, and player acceptance. I also designed a proprietary Bonus Engine CRM tool with AI-assisted development tools, reducing bonus crediting and player segmentation failures by 28%.
At G2E Games, I led operations for a white-label platform serving Brazilian sportsbook and casino operators and owned sportsbook product management. I worked with odds and data feed providers on reliability and feature improvements, and drove direct casino provider integrations.
Earlier, I managed operations for European sportsbook and casino brands focused on Brazilian players, covering fraud prevention, onboarding, support, CRM, and bonus planning. I also founded Fluenix Serviços Ltda., building a B2B customer service operation for international betting websites and introducing an internal quick-reply system.

